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	<title>virtualmusic.TV &#187; Design</title>
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	<link>http://virtualmusic.tv</link>
	<description>Digital music culture. Web trends. Media. Ideas.</description>
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		<title>2011 Mobile Internet Usage</title>
		<link>http://virtualmusic.tv/2012/02/2011-mobile-internet-usage/</link>
		<comments>http://virtualmusic.tv/2012/02/2011-mobile-internet-usage/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 06:36:59 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Apps]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Visual]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[ebay]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Fandango]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Luke Wroblewski]]></category>
		<category><![CDATA[m-commerce]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobile dev]]></category>
		<category><![CDATA[mobile games]]></category>
		<category><![CDATA[mobile music]]></category>
		<category><![CDATA[mobile trends]]></category>
		<category><![CDATA[mobile usage]]></category>
		<category><![CDATA[pandora]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[smartphones]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[stats]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=21641</guid>
		<description><![CDATA[Over the past year (and longer) Luke Wroblewski (@lukew) has been tracking mobile usage and posting lots and lots of statistics. The overall trend is undeniable: mobile is exploding. If you need convincing, scroll on down. Luke is a leading thinker in the mobile space, well known for popularizing the concept of mobile-first design, and [...]]]></description>
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<p class="intro lead lite">Over the past year (and longer) <a href="http://www.lukew.com" title="lukew.com">Luke Wroblewski</a> (<a href="https://twitter.com/lukew" title="twitter.com/lukew">@lukew</a>) has been tracking mobile usage and posting <a href="http://www.lukew.com/ff/entry.asp?1450">lots</a> and <a href="http://www.lukew.com/ff/entry.asp?1405">lots</a> of <a href="http://www.lukew.com/ff/entry.asp?1413">statistics</a>. The overall trend is undeniable: mobile is exploding. If you need convincing, scroll on down. Luke is a leading thinker in the mobile space, well known for popularizing the concept of <a href="http://www.youtube.com/watch?v=NjE_Or4VIlU" title="Watch YouTube video">mobile-first</a> design, and he is great at helping people understand just <a href="http://www.lukew.com/ff/entry.asp?1506">why mobile matters</a>. (The headers below link to his original posts.)</p>
<div id="mobile-stats-wrap">
<h2><a href="http://www.lukew.com/ff/entry.asp?1450" title="&raquo; lukew.com"><time datetime="2011-11-21">NOV</time></a></h2>
<ul class="mobile-stats">
<li>55% of Twitter&#8217;s traffic comes from mobile devices. (<a href="http://www.slideshare.net/HanWang3/69309864-kpcbinternettrends2011">source</a>)</li>
<li>60% of Pandora&#8217;s traffic comes from mobile devices. (<a href="http://www.slideshare.net/HanWang3/69309864-kpcbinternettrends2011">source</a>)</li>
<li>54% of The Weather Channel&#8217;s October page views came from mobile devices. (<a href="http://www.usatoday.com/tech/columnist/talkingtech/story/2011-11-15/weather-channel-mobile/51220066/1">source</a>)</li>
<li>Movie ticketing service Fandango is getting close with 40% of their traffic on mobile. (<a href="http://www.internetretailer.com/commentary/2011/09/15/customer-says-i-do-300000-mobile-transaction">source</a>)</li>
<li>Facebook is also on it&#8217;s way with 33% of total traffic on mobile.  (<a href="http://www.slideshare.net/HanWang3/69309864-kpcbinternettrends2011">source</a>)</li>
</ul>
<h2><a href="http://www.lukew.com/ff/entry.asp?1447" title="&raquo; lukew.com"><time datetime="2011-11-14">NOV</time></a></h2>
<ul class="mobile-stats">
<li>Adult mobile users who have downloaded an app to their phone nearly doubled in the past two years – rising from 22% in September 2009 to 38% in August 2011. (<a href="http://pewinternet.org/Reports/2011/Apps-update.aspx">source</a>)</li>
<li>The average iOS device owner will download 83 apps in 2011 vs. 51 in 2010, a 61% increase year over year. (<a href="http://tech.fortune.cnn.com/2011/07/11/apple-users-buying-61-more-apps-paying-14-more-per-app/">source</a>)</li>
<li>A US/UK study found that the average smartphone user adds just 2.5 new apps per month. (<a href="http://mobilephonedevelopment.com/archives/1233">source</a>)</li>
<li>In March 2011, 26% of all apps downloaded were opened only once and then never used again. 26% were used 11 times or more. Of the remaining 48% of apps: 13% are opened only twice, 9% are opened only three times, all the way to 2% that are opened 10 times and never again. (<a href="http://edition.cnn.com/2011/TECH/mobile/03/21/app.engagement.gahran">source</a>)</li>
<li>38% &#8232;iOS &amp; Android users stick with an app after one month. 14% &#8232;iOS &amp; Android users stick with an app after six months. After 12 months, only 4% are left. (<a href="http://blog.flurry.com/bid/76874/iOS-Android-Apps-Challenged-by-Traffic-Acquisition-Not-Discovery">source</a>)</li>
<li>Roughly half (51%) of mobile owners use a handful of apps at least once a week, while 17% report using no apps on a regular basis.  Almost a third (31%) could be called app “power users” in that they use 6 or more.  (<a href="http://pewinternet.org/Reports/2011/Apps-update/Overview.aspx">source</a>)</li>
<li>The top 10 Android apps account for 43% of all the time spent by Android consumers on mobile apps. The top 50 apps account for 61% of all time spent. (<a href="http://blog.nielsen.com/nielsenwire/?p=2862">source</a>)</li>
</ul>
<h2><a href="http://www.lukew.com/ff/entry.asp?1427" title="&raquo; lukew.com"><time datetime="2011-10-24">OCT</time></a></h2>
<ul class="mobile-stats">
<li>From the second quarter of 2010 to the second quarter of 2011, mobile data traffic more than doubled. (<a href="http://gigaom.com/broadband/mobile-data-traffic-doubled-in-past-12-months/">source</a>)</li>
<li>Research suggests that the industry will go from six billion connections today to more than 12 billion by 2020. (<a href="http://allthingsd.com/20111010/mobile-devices-seen-doubling-by-2020-as-non-phones-dominate-wireless-airwaves/">source</a>)</li>
<li>In North America, high-end smartphones generate twice the traffic of comparable smartphones in Asia and Europe. (<a href="http://gigaom.com/broadband/mobile-data-traffic-doubled-in-past-12-months/">source</a>)</li>
<li>Almost half of UK internet users are going online via mobile phone data connections in UK. (<a href="http://www.bbc.co.uk/news/technology-14731757">source</a>)</li>
<li>While 71% of 16 to 24-year-old who went online in the UK said they used mobile broadband, just 8% of UK internet users aged over 65 made use of mobile broadband. (<a href="http://www.bbc.co.uk/news/technology-14731757">source</a>)</li>
<li>The mobile media user population in the US (those who browse the mobile web, access applications, or download content) grew 19 percent in the past year to more than 116 million people at the end of August 2011. (<a href="http://www.comscoredatamine.com/2011/10/nearly-7-percent-of-u-s-digital-traffic-consumed-away-from-computers/">source</a>)</li>
<li>72.2 million Americans accessed social networking sites or blogs on their mobile device in August 2011, an increase of 37 percent in the past year. (<a href="http://www.comscore.com/Press_Events/Press_Releases/2011/10/Social_Networking_On-The-Go_U.S._Mobile_Social_Media_Audience_Grows_37_Percent_in_the_Past_Year">source</a>)</li>
<li>Nearly 40 million US mobile users, more than half of the mobile social media audience, accesssocial networking sites or blogs almost every day. (<a href="http://www.comscore.com/Press_Events/Press_Releases/2011/10/Social_Networking_On-The-Go_U.S._Mobile_Social_Media_Audience_Grows_37_Percent_in_the_Past_Year">source</a>)</li>
</ul>
<h2><a href="http://www.lukew.com/ff/entry.asp?1426" title="&raquo; lukew.com"><time datetime="2011-10-17">OCT</time></a></h2>
<ul class="mobile-stats">
<li>In 2009, 1% of Dungarees&#8217; (an apparel retailer) web traffic was from smartphones. In 2010 it grew to 4% and this year it’s at 8%. (<a href="http://www.internetretailer.com/commentary/2011/09/15/customer-says-i-do-300000-mobile-transaction">source</a>)</li>
<li>JetBlue Airways&#8217; smartphone Web traffic is at 10%. Crutchfield&#8217;s is at 12%. And Fandango&#8217;s is at a hefty 40%.  (<a href="http://www.internetretailer.com/commentary/2011/09/15/customer-says-i-do-300000-mobile-transaction">source</a>)</li>
<li>The increase in shopping on Gap&#8217;s mobile site is one of the major reasons why the site tripled its online conversions in the last year.  (<a href="http://www.mobilemarketer.com/cms/news/commerce/11224.html">source</a>)</li>
<li>Blue Nile sold a diamond ring that cost more than $300,000 via mobile and sees large jewelry purchases, running from a few thousand to tens of thousands of dollars, via smartphones happen quite frequently.  (<a href="http://www.internetretailer.com/commentary/2011/09/15/customer-says-i-do-300000-mobile-transaction">source</a>)</li>
<li>eBay is on its way to process around $4 billion in mobile sales in 2011, double the number it logged last year. Three purchases are made through eBay’s mobile applications every second. 2,600 vehicles are purchased through eBay’s core iPhone apps every week. 13 pieces of clothing, shoes or accessories are sold every minute through eBay’s mobile apps. (<a href="http://techcrunch.com/2011/10/09/ebay-vp-steve-yankovich-en-route-to-4b-in-gross-mobile-sales-tctv/">source</a>)</li>
<li>It’s not just buyers using eBay’s apps. As of September 2011, eBay sellers are listing over 700,000 new items through their mobile applications on a weekly basis.  (<a href="http://techcrunch.com/2011/10/09/ebay-vp-steve-yankovich-en-route-to-4b-in-gross-mobile-sales-tctv/">source</a>)</li>
</ul>
<h2><a href="http://www.lukew.com/ff/entry.asp?1413" title="&raquo; lukew.com"><time datetime="2011-09-26">SEP</time></a></h2>
<ul class="mobile-stats">
<li>Slightly more Americans (36.4%) use their mobile browser than access applications (34.4%).  (<a href="http://www.comscoredatamine.com/2011/02/top-mobile-activities-in-us/">source</a>)</li>
<li>More than 700,000 people use the Financial Times&#8217; Web-based mobile application to access news and other content, making it more popular than the version sold in Apple&#8217;s App Store. (<a href="http://www.reuters.com/article/2011/09/22/us-ft-idUSTRE78L49Q20110922">source</a>)</li>
<li>Facebook&#8217;s top mobile client is m.facebook.com (Facebook&#8217;s mobile Web site) with 18% of total new Facebook posts. Android, iPhone, and Blackberry are next each with about 4% of total new Facebook posts. (<a href="http://danzarrella.com/new-data-on-mobile-facebook-posting.html#">source</a>)</li>
<li>Twitter&#8217;s top mobile client is m.twitter.com (Twitter&#8217;s mobile Web site) with 14% of total unique users. SMS is next with 8% of total unique users. Then Twitter for iPhone (8%) followed by Twitter for Blackberry (7%). (<a href="http://blog.twitter.com/2010/09/evolving-ecosystem.html">source</a>)</li>
</ul>
<h2><a href="http://www.lukew.com/ff/entry.asp?1405" title="&raquo; lukew.com"><time datetime="2011-09-19">SEP</time></a></h2>
<ul class="mobile-stats">
<li>Worldwide mobile data traffic is due to increase 26-fold to 75 exabytes annually. That&#8217;s the equivalent of 75 times the amount of global Internet IP data in the year 2000. (<a href="http://www.readwriteweb.com/archives/mobile_data_explosion_75_exabytes_by_2015.php">source</a>)</li>
<li>Mobile data traffic is now outpacing fixed broadband traffic. Last year, it grew 4.2 times as fast. (<a href="http://www.readwriteweb.com/archives/mobile_data_explosion_75_exabytes_by_2015.php">source</a>)</li>
<li>By 2015 more U.S. Internet users will access the Internet through mobile devices than through PCs or other wireline devices. (<a href="http://www.idc.com/getdoc.jsp?containerId=prUS23028711">source</a>)</li>
<li>25% of U.S. smartphone owners, about 22 million Americans, say that they mostly go online using their phone, rather than with a computer.  (<a href="http://searchengineland.com/pew-25-percent-prefer-smartphones-to-pc-for-internet-access-85125">source</a>)</li>
<li>The average U.S. mobile data user will be consuming 675MB of data per month by the end of this year.  (<a href="http://www.networkworld.com/news/2011/081911-us-surges-to-near-global-249892.html">source</a>)</li>
<li>Almost half of UK internet users are going online via mobile phone data connections. (<a href="http://www.bbc.co.uk/news/technology-14731757">source</a>)</li>
<li>22-25% of US and UK mobile Internet browsers never or infrequently use the desktop Internet. (<a href="http://ondeviceresearch.com/blog">source</a>)</li>
<li>More than 50% of Asian and African mobile internet users as well as more than 20% of users in developed markets, such as the UK and US do not use the internet on a PC.  (<a href="http://ondeviceresearch.com/blog">source</a>)</li>
<li>In India 49% of people who are using the mobile Internet either never, or infrequently, access the Internet from a computer. (<a href="http://my.opera.com/operaindia/blog/2011/05/09/introducing-india-s-mobile-only-internet-generation">source</a>)</li>
</ul>
<h2><a href="http://www.lukew.com/ff/entry.asp?1365" title="&raquo; lukew.com"><time datetime="2011-07-11">JUL</time></a></h2>
<ul class="mobile-stats">
<li>Games continue to be the most popular smartphone app category. (<a href="http://blog.nielsen.com/nielsenwire/?p=28273">source</a>)</li>
<li>93% of app downloaders are willing to pay for the games they play. In contrast, 76% of downloaders are willing to pay for news apps. (<a href="http://blog.nielsen.com/nielsenwire/?p=28273">source</a>)</li>
<li>The average mobile gamer plays an average of 7.8 hours a month. (<a href="http://blog.nielsen.com/nielsenwire/?p=28273">source</a>)</li>
<li>Those with iPhones tend to play around 14.7 hours each month while those with Android smartphones play around 9.3 hours per month. (<a href="http://blog.nielsen.com/nielsenwire/?p=28273">source</a>)</li>
<li>Apple&#8217;s iOS is the most popular gaming platform on the planet. There are more than 100,000 game and entertainment titles in the App Store. (<a href="http://www.lukew.com/ff/entry.asp?1349">source</a>)</li>
<li>In just 9 months Apple has over 50 million Game Center users. To put that into perspective Xbox Live has been around for about eight years and they have around 30 million users. (<a href="http://www.lukew.com/ff/entry.asp?1349">source</a>)</li>
</ul>
<h2><a href="http://www.lukew.com/ff/entry.asp?1361" title="&raquo; lukew.com"><time datetime="2011-06-27">JUN</time></a></h2>
<ul class="mobile-stats">
<li>After the Verizon iPhone launched in the U.S., Android suffered its first quarterly decline. Apple&#8217;s share of the U.S. smartphone market gained 12.3% to 29.5% in the March quarter while Android&#8217;s share in the U.S. fell from 52.4% to 49.5% — its first sequential loss in any region of the world since early 2009. (<a href="http://tech.fortune.cnn.com/2011/06/21/needham-androids-market-share-peaked-in-march/">source</a>)</li>
<li>Mobile devices, led by the iPad and Android phones and tablets, have overtaken computers on Wi-Fi networks. In 2010, Windows and Mac OS X accounted for 64% of devices that accessed Wi-Fi networks, while iOS accounted for 32% and Android was just 1%. A year later, iOS and Android now represent 58% of Wi-Fi devices, while Windows and Mac OS X account for 36%. (<a href="http://gigaom.com/2011/06/21/mobile-devices-overtake-computers-on-wi-fi-networks/">source</a>)</li>
<li>The iPhone was the most popular device on Wi-Fi networks, with a 32% share. Android accounted for 11% of devices,  equal to the iPod touch alone. (<a href="http://gigaom.com/2011/06/21/mobile-devices-overtake-computers-on-wi-fi-networks/">source</a>)</li>
<li>The iPad represents 89% of tablet traffic across all markets. In the US the figure is 97%. Apple has sold roughly 25 million iPads to date globally. (<a href="http://searchengineland.com/comscore-the-ipad-owns-97-percent-of-us-tablet-traffic-82855">source</a>)</li>
<li>January to March 2011, 37% of mobile subscribers in the US used Apps, and 39% used a mobile browser.  (<a href="http://www.businessinsider.com/why-flurry-got-it-wrong-on-apps-v-browsers-2011-6">source</a>)</li>
</ul>
<h2><a href="http://www.lukew.com/ff/entry.asp?1298" title="&raquo; lukew.com"><time datetime="2011-04-17">APR</time></a></h2>
<ul class="mobile-stats">
<li>In December 2009, Morgan Stanley Research released their <a href="http://www.morganstanley.com/institutional/techresearch/mobile_internet_report122009.html">Mobile Internet Report</a> that boldly predicted global shipments of smartphones would surpass global shipments of desktops, notebooks, and laptops sometime in 2012. That transition happened almost two years early as global shipments of smartphones and tablets surpassed shipments of desktop PCs and notebooks in Q42010. This gap is expected to increase over the next few years. (<a href="http://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011">source</a>)</li>
<li>Home usage of the PC is down 20% since 2008. As people use smartphones for more simple computing tasks like web surfing, they use traditional PCs less. (<a href="http://www.businessinsider.com/chart-of-the-day-pc-usage-2011-2">source</a>)</li>
<li>Worldwide PC shipments fell 3.2% during the first quarter of 2011 the first year-over-year quarterly decline since the end of the Great Recession. In the U.S. shipments were down 10% in the quarter. Media tablets are capturing a portion of the consumer spending that previously went toward traditional computers. (<a href="http://www.geekwire.com/2011/revenge-ipad-traditional-pc-market-tanks-q1">source</a>)</li>
<li>22-25% of US and UK mobile Internet browsers never or infrequently use the desktop Internet. (<a href="http://www.slideshare.net/OnDevice/the-mobile-only-internet-generation">source</a>)</li>
<li>In about a month or so, Apple’s iPhone 4 will become the most popular camera used to take pictures uploaded to Flickr. The current most popular camera the Nikon D90 is nearly three years old. The iPhone 4 is not even a year old. (<a href="http://techcrunch.com/2011/04/17/iphone-4-camera/">source</a>)</li>
</ul>
</div>
<p>Oh wait my phone is ringing ;]</p>
]]></content:encoded>
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		</item>
		<item>
		<title>5 Killer Musician Websites</title>
		<link>http://virtualmusic.tv/2010/12/5-killer-musician-websites/</link>
		<comments>http://virtualmusic.tv/2010/12/5-killer-musician-websites/#comments</comments>
		<pubDate>Fri, 10 Dec 2010 23:04:43 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Music: website examples]]></category>
		<category><![CDATA[Popular]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[band websites]]></category>
		<category><![CDATA[bands]]></category>
		<category><![CDATA[Belle and Sebastian]]></category>
		<category><![CDATA[Death Cab For Cutie]]></category>
		<category><![CDATA[design review]]></category>
		<category><![CDATA[examples]]></category>
		<category><![CDATA[HTML5]]></category>
		<category><![CDATA[jQuery]]></category>
		<category><![CDATA[media-rich design]]></category>
		<category><![CDATA[mobile wordpress themes]]></category>
		<category><![CDATA[multimedia]]></category>
		<category><![CDATA[music web design]]></category>
		<category><![CDATA[non-Flash]]></category>
		<category><![CDATA[review]]></category>
		<category><![CDATA[screenshot]]></category>
		<category><![CDATA[The Chemical Brothers]]></category>
		<category><![CDATA[The Knife]]></category>
		<category><![CDATA[The Pineapple Thief]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[usability]]></category>
		<category><![CDATA[UX]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=16302</guid>
		<description><![CDATA[Your band's website design may not be able to <i>make</i> you—but it can <i>break</i> you. In no particular order, these five content-rich musician websites are The Chemical Brothers, The Knife, The Pineapple Thief, Belle and Sebastian, and Death Cab For Cutie. Their heavy weaponry includes HTML5, XHTML, WordPress, AJAX, jQuery, YouTube, Vimeo, Flickr, Soundcloud, Beatport, Last.fm, TinyMCE, and more. […]]]></description>
			<content:encoded><![CDATA[<h3 class="intro lite" style="margin-bottom:25px;padding:0 20px">Design may not be able to <strong>make</strong> you—but it can <strong>break</strong> you.<br />5 content-rich musician websites:</h3>
<div id="site-01" class="screenshot-caption"><a rel="external" href="http://www.thechemicalbrothers.com" title="thechemicalbrothers.com"><img class="screenshot" src="http://farm6.static.flickr.com/5210/5244198942_bde9b8b585_z.jpg" width="640" height="511" alt="the chemical brothers 2010 website" /></a><br />
<h3><a rel="external" href="http://www.thechemicalbrothers.com" title="thechemicalbrothers.com">The Chemical Brothers</a></h3>
<ul class="screenshot-caption-text">
<li>Weapons: XHTML, WordPress, jQuery/AJAX, YouTube, Flickr, Twitter, Last.fm.</li>
<li>Genre: Big Beat</li>
<li>Country: England</li>
<li>Superpowers: Upper dropdown media, Chronicles/Chemmunity media, tons of content, nice mobile version.</li>
<li>Weakpoints: Load time feels delayed. Gig map is overkill—to help it&#8217;d need to show all gigs <i>at once.</i></li>
</ul>
</div>
<div id="site-02" class="screenshot-caption"><a rel="external" href="http://theknife.net" title="theknife.net"><img class="screenshot" src="http://farm6.static.flickr.com/5249/5244199084_a38aac9537_z.jpg" width="640" height="511" alt="the knife 2010 website" /></a><br />
<h3><a rel="external" href="http://theknife.net" title="theknife.net">The Knife</a></h3>
<ul class="screenshot-caption-text">
<li>Weapons: HTML5, WordPress, <a href="http://www.yourmailinglistprovider.com/" title="Your Mailing List Provider" rel="external">YMLP</a>, <a href="http://soundcloud.com" title="soundcloud.com" rel="external">SoundCloud</a>, <a href="http://www.beatport.com" title="beatport.com" rel="external">Beatport</a>.</li>
<li>Genre: Electro Pop</li>
<li>Country: Sweden</li>
<li>Superpowers: Blog posts, mailing list visibility, overall design simplicity.</li>
<li>Weakpoints: You have to be a mind reader to find the <a href="http://theknife.net/feed" title="theknife.net/feed" rel="external">RSS feed</a>. <abbr title="in &lt;head&gt; add this code: &lt;link rel=&quot;alternate&quot; type=&quot;application/rss+xml&quot; title=&quot;theknife.net: Feed&quot; href=&quot;http://theknife.net/feed&quot; /&gt;">[easy fix]</abbr> No <a href="#mobile-themes" title="#mobile-themes">mobile theme</a>.</li>
</ul>
</div>
<div id="site-03" class="screenshot-caption"><a rel="external" href="http://www.pineapplethief.com" title="pineapplethief.com"><img class="screenshot" src="http://farm6.static.flickr.com/5289/5243603103_8c7a283ce1_z.jpg" width="640" height="511" alt="pineapple thief 2010 website" /></a><br />
<h3><a rel="external" href="http://www.pineapplethief.com" title="pineapplethief.com">The Pineapple Thief</a></h3>
<ul class="screenshot-caption-text">
<li>Weapons: HTML4, WordPress, jQuery (<a href="http://www.no-margin-for-errors.com/projects/prettyphoto-jquery-lightbox-clone/" title="prettyphoto jquery lightbox clone" rel="external">Pretty Photo</a>), YouTube, Flash audio</li>
<li>Genre: Progressive Rock</li>
<li>Country: England</li>
<li>Superpowers: Navigation. Design style. All the essentials are there.</li>
<li>Weakpoints: Bio needs life. No <a href="#mobile-themes" title="#mobile-themes">mobile theme</a>.</li>
</ul>
</div>
<div id="site-04" class="screenshot-caption"><a rel="external" href="http://www.deathcabforcutie.com" title="deathcabforcutie.com"><img class="screenshot" src="http://farm6.static.flickr.com/5082/5244199040_82e4d13e4f_z.jpg" width="640" height="511" alt="death cab for cutie 2010 website" /></a><br />
<h3><a rel="external" href="http://deathcabforcutie.com" title="deathcabforcutie.com">Death Cab For Cutie</a></h3>
<ul class="screenshot-caption-text">
<li>Weapons: HTML4, <a rel="external" href="http://tinymce.moxiecode.com" title="opensource WYSIWYG text editor">TinyMCE</a>, JavaScript (<a rel="external" href="http://www.prototypejs.org" title="Prototype Javascript Framework">Prototype</a>), Flash objects.</li>
<li>Genre: Indie Rock</li>
<li>Country: USA</li>
<li>Superpowers: Interesting individualized extra content from each band member.</li>
<li>Weakpoints: Latest blog entry is from 2009. Users aren&#8217;t able to comment on blog entries without leaving the site. No (dedicated) mobile version.</li>
</ul>
</div>
<div id="site-05" class="screenshot-caption"><a rel="external" href="http://www.belleandsebastian.com" title="belleandsebastian.com"><img class="screenshot" src="http://farm6.static.flickr.com/5244/5244199170_d2b3dd6b20_z.jpg" width="640" height="511" alt="belle and sebastian 2010 website" /></a><br />
<h3><a rel="external" href="http://www.belleandsebastian.com" title="belleandsebastian.com">Belle and Sebastian</a></h3>
<ul class="screenshot-caption-text">
<li>Weapons: XHTML, WordPress, jQuery (<a rel="external" href="http://co.deme.me/projects/flickr-gallery/" title="WordPress plugin">Flickr Gallery</a>), Vimeo</li>
<li>Genre: Indie Pop</li>
<li>Country: Scotland</li>
<li>Superpowers: Recordings/News/Q&#038;A/Live Dates/Video pages and overall usability.</li>
<li>Weakpoints: You can&#8217;t see that a show is sold out until you click on it—traumatizing for superfans. No <a href="#mobile-themes" title="#mobile-themes">mobile theme</a>.</li>
</ul>
</div>
<p id="mobile-themes" style="margin-bottom:3em"><b>Tip:</b> WordPress: Use a &#8220;mobile theme&#8221; plugin, such as <a href="http://wordpress.org/extend/plugins/wptouch/" title="wordpress.org/extend/plugins/wptouch/" rel="external">WPTouch</a> or <a href="http://wordpress.org/extend/plugins/mobilepress/" title="wordpress.org/extend/plugins/mobilepress/" rel="external">MobilePress</a>.</p>
]]></content:encoded>
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		<item>
		<title>Count Clicks To Content</title>
		<link>http://virtualmusic.tv/2010/07/nms_count-clicks-to-content/</link>
		<comments>http://virtualmusic.tv/2010/07/nms_count-clicks-to-content/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 18:06:55 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Music Flux]]></category>
		<category><![CDATA[Ariel Hyatt]]></category>
		<category><![CDATA[clicks to content]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[consumption]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[digital sharing]]></category>
		<category><![CDATA[Disc Makers]]></category>
		<category><![CDATA[Eric Garland]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[free]]></category>
		<category><![CDATA[Futurehit.DNA]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Jay Frank]]></category>
		<category><![CDATA[Mr. Owl]]></category>
		<category><![CDATA[New Music Seminar]]></category>
		<category><![CDATA[NMS NYC 2010]]></category>
		<category><![CDATA[OneBox]]></category>
		<category><![CDATA[P2P]]></category>
		<category><![CDATA[package deals]]></category>
		<category><![CDATA[ripping and burning]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[streaming]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[Tom Silverman]]></category>
		<category><![CDATA[Tony Van Veen]]></category>
		<category><![CDATA[UX]]></category>
		<category><![CDATA[What I Learned at NMS10]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=13799</guid>
		<description><![CDATA[Mr. Owl, How many clicks does it take to get to the rock n’ roll center of a retail mp3? Let’s find out. A One… A two-HOO…too many! Mr. Owl just <i>Bit</i>Torrented right in because it was <i>easier</i> than buying it on iTunes. It took less clicks. It took less clicks. Are you testing your fans' user experience?]]></description>
			<content:encoded><![CDATA[<div id="tootsie-pop" class="wp-caption w300 right m20"><a href="http://www.flickr.com/photos/7699384@N07/4718990181/" title="wrappers ...  Explore #116 by digital vincent, on Flickr"><img src="http://farm5.static.flickr.com/4028/4718990181_c6071a2598.jpg" width="300" height="225" alt="wrappers ...  Explore #116" /></a>
<p class="wp-caption-text">Photo: <a href="http://www.flickr.com/photos/7699384@N07/4718990181/" title="wrappers ...  Explore #116 by digital vincent, on Flickr">digital vincent</a>/flickr.</p>
</div>
<blockquote id="mr-owl" class="bam w300 m20"><p>Mr. Owl, How many clicks does it take to get to the rock n&#8217; roll center of a retail mp3?</p>
<p>Let&#8217;s find out. A One&#8230; A two-HOO&#8230;too many!</p></blockquote>
<p id="bittorrent">Mr. Owl just <i>Bit</i>Torrented right into your album because it was <i>easier</i> than buying it on iTunes. It took less clicks.</p>
<p id="clicks-to-content"><a href="http://www.futurehitdna.com/" title="Futurehitdna.com" rel="external">Jay Frank</a> suggested counting &#8220;clicks to content.&#8221; iTunes and Amazon send you through more than 10 clicks if you don&#8217;t already have an account but P2P takes only four clicks on average, he said. Streaming takes one or two. Think YouTube or Google, who nailed it with OneBox—the player that appears in their search results. &#8220;Anything more than two clicks and you&#8217;re missing out on the majority&#8221;, said Frank, &#8220;<a href="http://virtualmusic.tv/2010/07/nms_you-have-10-seconds/" title="You Have 10 Seconds">Impress them fast.</a>&#8221;</p>
<p id="taste-it"><a href="http://arielpublicity.com/" rel="external" title="arielpublicity.com">Ariel Hyatt</a> asked <a href="http://virtualmusic.tv/2010/07/nms-nyc-photos/" title="New Music Seminar NYC 2010">NMS</a> attendees to raise their hands if they&#8217;ve ever bought their own songs on iTunes. The crowd was split but most hadn&#8217;t. She used the analogy of cooking: you wouldn&#8217;t serve food to guests without tasting it first, would you?</p>
<p id="package-deals">&#8220;Make it easy to buy&#8221; said Tony Van Veen. Have &#8220;compelling offers&#8221; such as package deals or name-your-price, and &#8220;take away the fear of buying&#8221; with a money-back guarantee. He told the story about an 80s band (I forget the name of the band but please comment if you know it) who recently sold their entire back catalog <b>+</b> their entire future catalog <b>+</b> free entry to any of their shows <i>forever</i> all for $100. For a superfan that&#8217;s a <i>compelling</i> deal.</p>
<blockquote id="ripping-burning-p2p" class="bam center"><p>Ripping and Burning > P2P</p></blockquote>
<p id="p2p" class="right clear w300" style="margin:0 0 10px 10px">Eric Garland and Tom Silverman talked about the so-called problem with illegal downloads. If it&#8217;s hosted on an upload site like RapidShare, then &#8220;there is a place we can bomb&#8221;, said Silverman, &#8220;but not with P2P.&#8221; Research showed that more music is actually ripped/burned than it is shared via P2P.</p>
<blockquote id="the-real-problem" class="bam w300"><p>Bombing the service provider is no solution when &#8220;people and their insatiable appetite for free music are the real problem.&#8221; –Eric Garland, CEO, BigChampange.</p></blockquote>
<p id="free-music" class="clear">The desire for free music isn&#8217;t going away. Don&#8217;t blame the consumer. Musicians need to find ways to work <i>free</i> into their strategy. e.g. Free downloads for email addresses. Use <i>free</i> to convert strangers into fans. Tony Van Veen said, &#8220;Free music is the way to do it. Aggressively offer free. Do swaps. Use P2P. &#8230;Don&#8217;t fear free. &#8230;Build your list. &#8230;Don&#8217;t be afraid to steal a good idea and make it your own.&#8221;</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>One Call To Action</title>
		<link>http://virtualmusic.tv/2010/07/nms_one-call-to-action/</link>
		<comments>http://virtualmusic.tv/2010/07/nms_one-call-to-action/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 13:49:25 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Music Flux]]></category>
		<category><![CDATA[action]]></category>
		<category><![CDATA[Ariel Hyatt]]></category>
		<category><![CDATA[attract]]></category>
		<category><![CDATA[band websites]]></category>
		<category><![CDATA[bandzoogle]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[call to action]]></category>
		<category><![CDATA[Chris Vinson]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[direct-to-fan]]></category>
		<category><![CDATA[Disc Makers]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[interaction]]></category>
		<category><![CDATA[Liz Leahy]]></category>
		<category><![CDATA[mailing lists]]></category>
		<category><![CDATA[music web design]]></category>
		<category><![CDATA[New Music Seminar]]></category>
		<category><![CDATA[NMS NYC 2010]]></category>
		<category><![CDATA[personal brands]]></category>
		<category><![CDATA[resources]]></category>
		<category><![CDATA[retain mindshare]]></category>
		<category><![CDATA[Section 101]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social music]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[Tony Van Veen]]></category>
		<category><![CDATA[UX]]></category>
		<category><![CDATA[value-added communication]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[What I Learned at NMS10]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=13620</guid>
		<description><![CDATA["Decide an important action + encourage fans to do the action." There are three phases according to Vinson: Attract fans from social networks a.k.a. "outposts." Engage them with a "compelling fan experience." Sell through simple calls to action. Have one concept per page—one call to action. "Artist websites emphasize an artist’s own brand." ]]></description>
			<content:encoded><![CDATA[<div id="one-way" class="wp-caption right w300 m20"><a href="http://www.flickr.com/photos/matthileo/3763167525/" title="One Way by matthileo, on Flickr"><img src="http://farm4.static.flickr.com/3592/3763167525_976ab38963.jpg" width="300" height="200" alt="One Way" /></a>
<p class="wp-caption-text">Photo: <a href="http://www.flickr.com/photos/matthileo/3763167525/" title="One Way by matthileo, on Flickr">matthileo</a>/flickr</p>
</div>
<blockquote id="why" class="bam"><p>&#8220;Why make your own website? You own it. You own the <i>experience</i>.&#8221; –Chris Vinson, Founder, <a href="http://bandzoogle.com/" title="bandzoogle.com" rel="external">Bandzoogle</a>.</p></blockquote>
<p id="chris-vinson">Since before you heard of Google, Chris Vinson has been designing musician websites. Like many today, he was in a band that needed a website. He did what anyone with enough determination would have done—he built it. 1000+ people were on his email list before email was a staple. Based on the success of his band&#8217;s site, he was later hired by his record label to build hundreds more. In 2004, he launched <a href="http://bandzoogle.com/" title="bandzoogle.com" rel="external">Bandzoogle</a>—now a comprehensive, subscription, website platform for musicians.</p>
<blockquote id="action" class="bam w300 right clear m20" style="margin-left:10px"><p>&#8220;Decide an important action and encourage fans to do that action.&#8221;</p></blockquote>
<p id="concepts">Tracking website analytics for years, Vinson has concluded that &#8220;elaborate sites lose traffic.&#8221; Simple is better. Having a complicated, all-Flash website is self-defeating. &#8220;Flash sucks&#8221; was rule #1 in his 18-minute intensive at NMS about &#8216;how to make an artist website that rocks.&#8217; He echoed <a href="http://www.hypebot.com/hypebot/2010/03/6-rules-to-make-a-band-website-that-rocks.html" title="6 Rules To Make A Band Website That Rocks" rel="external">these rules</a> and really drove the idea of having exactly one concept per page. Have one <i>call to action</i>—e.g. &#8216;download this&#8217; or &#8216;become a fan on Facebook.&#8217;</p>
<p id="phases">There are three phases according to Vinson: <strong>Attract</strong> fans from social networks a.k.a. &#8220;outposts.&#8221; <strong>Engage</strong> them with a &#8220;compelling fan experience.&#8221; <strong>Sell</strong> through simple calls to action. &#8220;Artist websites emphasize an artist&#8217;s own brand.&#8221; Make it personal. &#8220;Frequent updates = repeat visits.&#8221;</p>
<div id="chris-vinson-nms" class="wp-caption clear screen"><a href="http://www.flickr.com/photos/virtualmusictv/4821316374/" title="Chris Vinson 0374 by virtualmusictv, on Flickr"><img src="http://farm5.static.flickr.com/4142/4821316374_76af84a924_z.jpg" width="640" height="437" alt="Chris Vinson 0374" /></a>
<p class="wp-caption-text"><a href="http://bandzoogle.com/" title="bandzoogle.com" rel="external">Bandzoogle</a> founder Chris Vinson explains how to make an artist website that rocks. Photo: <a href="http://www.flickr.com/photos/virtualmusictv/4821316374/" title="Flickr link" rel="cc:attributionURL">virtualmusictv</a>/flickr</p>
</div>
<div class="print photo-break lite">
<p style="padding:65px 0">[photo break]</p>
</div>
<blockquote class="clear bam w300 right" style="margin:0 0 20px 20px"><p>Brand isn&#8217;t something you sell. It&#8217;s not schilling other people&#8217;s products, and it&#8217;s not selling out. Brand is what you stand for.&#8221; –Liz Leahy, Co-Founder, <a href="http://section101.com/" rel="external" title="section101.com">Section 101</a>.</p></blockquote>
<p id="communication">What about fan mailing lists? What&#8217;s the right frequency? <a href="http://twitter.com/CyberPR" title="twitter.com/CyberPR" rel="external">Ariel Hyatt</a> suggests one email per month. Each should contain a single call to action—a different call to action each month. Disc Makers CEO Tony Van Veen said, &#8220;Retain mindshare. Don&#8217;t let them forget about you.&#8221; and &#8220;Add value in your communication.&#8221; Everything you do online is communication and should reflect your brand vision.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>7 Ways To Search The Photosphere</title>
		<link>http://virtualmusic.tv/2010/07/image-search/</link>
		<comments>http://virtualmusic.tv/2010/07/image-search/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 17:47:43 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Infoculture]]></category>
		<category><![CDATA[compfight]]></category>
		<category><![CDATA[findr]]></category>
		<category><![CDATA[flickr]]></category>
		<category><![CDATA[flickrstorm]]></category>
		<category><![CDATA[image search]]></category>
		<category><![CDATA[multicolr]]></category>
		<category><![CDATA[nachofoto]]></category>
		<category><![CDATA[photos]]></category>
		<category><![CDATA[picfog]]></category>
		<category><![CDATA[realtime search]]></category>
		<category><![CDATA[resources]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[sensory overload]]></category>
		<category><![CDATA[tineye]]></category>
		<category><![CDATA[trending images]]></category>
		<category><![CDATA[twicsy]]></category>
		<category><![CDATA[twipho]]></category>
		<category><![CDATA[twitcaps]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=11526</guid>
		<description><![CDATA[Image searching can be sensory overload. Depending on the nature of your search, you’ll want to use a different image search engine. Timeframe. Location. Topic. Style. Quality. CC license. Everyone has their own angle. Here’s seven ways to switch up your photo search.]]></description>
			<content:encoded><![CDATA[<p id="image-search" class="intro">Image searching can be sensory overload. Depending on the nature of your search, you&#8217;ll want to use a different image search engine. Let&#8217;s say you want real-time visual news—well, <a href="http://nachofoto.com/" title="nachofoto.com" rel="external">Nachofoto</a> is the place to get it. If you&#8217;re looking for hi-quality images in certain colors, then you&#8217;ll get your fix from <a href="http://labs.ideeinc.com/multicolr/" rel="external" title="labs.ideeinc.com/multicolr">Multicolr</a>. Timeframe. Location. Topic. Style. Quality. CC license. Everyone has their own angle. Here&#8217;s seven ways to switch up your photo search—I mean switch it up from your average Google, Picsearch, or Bing image search. This tour starts with tools powered by Flickr, then moves to the blogosphere, and finishes with Twitter—where trending images snap a photo of human nature.</p>
<div id="multicolr">
<p>01. <a href="http://labs.ideeinc.com/multicolr/" rel="external" title="labs.ideeinc.com/multicolr"><b>Multicolr</b></a>: (Don&#8217;t clash!) Search Flickr by <i>color</i>. Amazing results.</p>
<p class="image"><a href="http://labs.ideeinc.com/multicolr/" rel="external" title="labs.ideeinc.com/multicolr"><img src="http://img.virtualmusic.tv/screenshot/061510_image-search/multicolr.jpg" width="640" height="" alt="screenshot" /></a></p>
</div>
<div id="flickrstorm">
<p>02. <a href="http://www.zoo-m.com/flickr-storm/" title="zoo-m.com/flickr-storm/" rel="external"><b>Flickrstorm</b></a>: (Love this!) Fast hi-fi Flickr search with Creative Commons options.</p>
<p class="image"><a href="http://www.zoo-m.com/flickr-storm/" title="zoo-m.com/flickr-storm/" rel="external"><img src="http://img.virtualmusic.tv/screenshot/061510_image-search/flickrstorm.jpg" width="640" height="" alt="screenshot" /></a></p>
</div>
<div id="compfight">
<p>03. <a href="http://www.compfight.com/" title="compfight.com" rel="external"><b>Compfight</b></a>: (Take 2!) Hi-fi Flickr search with Creative Commons options.</p>
<p class="image"><a href="http://www.compfight.com/" title="compfight.com" rel="external"><img src="http://img.virtualmusic.tv/screenshot/061510_image-search/compfight.jpg" width="640" height="" alt="screenshot" /></a></p>
</div>
<div id="findr">
<p>04. <a href="http://www.forestandthetrees.com/findr/" title="forestandthetrees.com/findr/" rel="external"><b>Findr</b></a> (Flash-based) Flickr search driven by related tags.</p>
<p class="image"><a href="http://www.forestandthetrees.com/findr/" title="forestandthetrees.com/findr/" rel="external"><img src="http://img.virtualmusic.tv/screenshot/061510_image-search/findr.jpg" width="640" height="" alt="screenshot" /></a></p>
</div>
<div id="nachofoto">
<p>05. <a href="http://nachofoto.com/" title="nachofoto.com" rel="external"><b>Nachofoto</b></a>: (Breaking!) Real-time blogosphere image search with an awesome timeframe slider.</p>
<p class="image"><a href="http://nachofoto.com/" title="nachofoto.com" rel="external"><img src="http://img.virtualmusic.tv/screenshot/061510_image-search/nachofoto.jpg" width="640" height="" alt="screenshot" /></a></p>
</div>
<div id="picfog">
<p>06. <a href="http://picfog.com/" title="picfog.com" rel="external"><b>Picfog</b></a>: Twitter real-time image search with trends and search-by-location options.</p>
<p class="image"><a href="http://picfog.com/" title="picfog.com" rel="external"><img src="http://img.virtualmusic.tv/screenshot/061510_image-search/picfog.jpg" width="640" height="" alt="screenshot" /></a></p>
</div>
<div id="twicsy">
<p>07. <a href="http://twicsy.com/" title="twicsy.com" rel="external"><b>Twicsy</b></a>: Twitter real-time image search—trending images and related tweets. Free <a href="http://itunes.apple.com/us/app/twicsy-twitter-pic-search/id376919115?mt=8" target="_blank" rel="external" title="iTunes Link">iPhone app</a>.</p>
<p class="image"><a href="http://twicsy.com/" title="twicsy.com" rel="external"><img src="http://img.virtualmusic.tv/screenshot/061510_image-search/twicsy.jpg" width="640" height="" alt="screenshot" /></a></p>
</div>
<p><i>Bonus Tracks</i>:<br />08. <a href="http://www.tineye.com/" rel="external" title="tineye.com: reverse image search">TinEye</a>—reverse image search.<br />09. <a href="http://twitcaps.com/" title="twitcaps.com: real-time twitter image search" rel="external">Twitcaps</a>—real-time Twitter image search.<br />10. <a href="http://twipho.net/" title="twipho.net: search twitpic.com, img.ly and yfrog.com" rel="external">Twipho</a>—search twitpic.com, img.ly and yfrog.com.</p>
]]></content:encoded>
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		<item>
		<title>Collaborative Consumption&#8230;P2P Cars&#8230;Access.</title>
		<link>http://virtualmusic.tv/2010/06/collaborative-consumption/</link>
		<comments>http://virtualmusic.tv/2010/06/collaborative-consumption/#comments</comments>
		<pubDate>Mon, 28 Jun 2010 04:10:14 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Infoculture]]></category>
		<category><![CDATA[Transit]]></category>
		<category><![CDATA[21C]]></category>
		<category><![CDATA[access vs. ownership]]></category>
		<category><![CDATA[behavior]]></category>
		<category><![CDATA[car sharing]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[collaborative consumption]]></category>
		<category><![CDATA[collaborative lifestyle]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[consumption]]></category>
		<category><![CDATA[digital natives]]></category>
		<category><![CDATA[digital sharing]]></category>
		<category><![CDATA[ebay]]></category>
		<category><![CDATA[economics]]></category>
		<category><![CDATA[global trends]]></category>
		<category><![CDATA[hyper-consumption]]></category>
		<category><![CDATA[ideas]]></category>
		<category><![CDATA[P2P]]></category>
		<category><![CDATA[product renting]]></category>
		<category><![CDATA[Rachel Botsman]]></category>
		<category><![CDATA[recession]]></category>
		<category><![CDATA[redistribution markets]]></category>
		<category><![CDATA[sharing]]></category>
		<category><![CDATA[swap trading]]></category>
		<category><![CDATA[swaptree]]></category>
		<category><![CDATA[TED]]></category>
		<category><![CDATA[TEDxSydney]]></category>
		<category><![CDATA[transportation]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=12426</guid>
		<description><![CDATA[Rachel Botsman points out four drivers that are causing a fundamental global shift away from 20th century <i>hyper-consumption</i> (ownership) towards 21st century <i>collaborative consumption</i> (access). Sharing is "second nature" to digital natives—and it's not just about files.]]></description>
			<content:encoded><![CDATA[<p id="global-shift" class="intro long">Big ideas from down under: <a href="http://twitter.com/rachelbotsman" rel="external" title="twitter.com/rachelbotsman">Rachel Botsman</a> points out four drivers that are causing a fundamental global shift away from 20th century <i>hyper-consumption</i> (ownership) towards 21st century <i>collaborative consumption</i> (access). Sharing is &#8220;second nature&#8221; to digital natives—and it&#8217;s not just about files.</p>
<p><iframe id="collaborative-consumption-ted-talk" title="YouTube video player" class="youtube-player" type="text/html" width="640" height="390" src="http://www.youtube.com/embed/zpv6aGTcCl8" frameborder="0"></iframe></p>
<blockquote id="collaborative-consumption-definition" class="indent"><p>Collaborative Consumption describes the rapid explosion in traditional sharing, bartering, lending, trading, renting, gifting, and swapping redefined through technology and peer communities. (<a href="http://collaborativeconsumption.com/the-movement/" rel="external" title="collaborativeconsumption.com/the-movement/" class="citation">collaborativeconsumption.com</a>)</p></blockquote>
<p id="time-2-min" class="long">Short on time? Here&#8217;s the ultra-hip 2-min version:</p>
<p id="collaborative-consumption-groundswell" class="video"><object width="640" height="360"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=11924774&amp;server=vimeo.com&amp;show_title=0&amp;show_byline=0&amp;show_portrait=0&amp;color=ff0179&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=11924774&amp;server=vimeo.com&amp;show_title=0&amp;show_byline=0&amp;show_portrait=0&amp;color=ff0179&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="640" height="360"></embed></object></p>
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		<item>
		<title>10 Engineering Rules Applied To DIY Business</title>
		<link>http://virtualmusic.tv/2010/06/10-engineering-rules/</link>
		<comments>http://virtualmusic.tv/2010/06/10-engineering-rules/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 15:22:40 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Popular]]></category>
		<category><![CDATA[Visual]]></category>
		<category><![CDATA[adaptation]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[design rules]]></category>
		<category><![CDATA[DIY]]></category>
		<category><![CDATA[engineering]]></category>
		<category><![CDATA[engineering rules]]></category>
		<category><![CDATA[ideas]]></category>
		<category><![CDATA[infographic]]></category>
		<category><![CDATA[list]]></category>
		<category><![CDATA[problem-solving]]></category>
		<category><![CDATA[rules]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=8711</guid>
		<description><![CDATA[When it comes to problem solving, engineers are fearless because they follow these rules. 1. K.I.S.S. Keep it simple, stupid! Forget the frills and the cheap thrills. Focus on the heart of the matter. 2. Identify. 3. Reduce. 4. Learn. 5. Design. 6. Source. 7. Optimize. 8. Test. 9. Iterate. 10. Amplify.]]></description>
			<content:encoded><![CDATA[<style type="text/css">.caution{border-bottom:1px solid #cccc00;background:#ffff33 url(http://img.virtualmusic.tv/style/caution.png) repeat-y}.post_tag .caution{background:#ffff33}</style>
<div id="rule_1" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_1">1. K.I.S.S.</a></h2>
<p id="KISS" class="lead">Keep it simple, stupid! Forget the frills and the cheap thrills. Focus on the heart of the matter.</p>
</div>
<div id="rule_2" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_2">2. Identify.</a></h2>
<p id="identify-the-problem">Identify a problem <i>before</i> attempting to solve it. Visualize everything involved. Draw a diagram. With a clear view, it&#8217;s much easier to see a solution. Ask, &#8220;what do I already know about this?&#8221;, &#8220;what resources do I have?&#8221;, and &#8220;what are my unknowns?&#8221; </p>
</div>
<div id="rule_3" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_3">3. Reduce.</a></h2>
<p id="reduce">Real-world problems are complex. They often have multiple solutions. Simplify them by estimating, approximating, and/or making objective assumptions (not guesses). Think big picture. Be realistic.</p>
</div>
<div id="rule_4" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_4">4. Learn.</a></h2>
<p id="learn">Discuss how others have solved similar problems—trust history. Brainstorm. Get ideas on the table <i>before</i> attempting to assemble them. Think outside of the box. Keep an open mind. Let the ideas flow and <i>then</i> connect the dots. Trust science. Hypothesize. Experiment. Do the math.</p>
</div>
<div id="rule_5" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_5">5. Design.</a></h2>
<p id="design">Design solutions to <i>bend</i> but <i>not</i> break. Be prepared to adapt to meet limitations. Shape your solutions to fit their purpose—i.e. forms follows function. Conform to standards that have passed the test of time—e.g. the golden ratio. Seek balance. Trust human nature.</p>
</div>
<div id="rule_6" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_6">6. Source.</a></h2>
<p id="tools">Use what&#8217;s available first. Don&#8217;t build-from-scratch parts/tools/services that already exist. If something is readily available, then it&#8217;s more efficient to just buy it. Take advantage of free tools/services (especially on the web). Avoid complex logistics. Use interchangeable parts.</p>
</div>
<div id="rule_7" class="yellow caution clear page-break">
<h2 class="yellow"><a href="#rule_7">7. Optimize.</a></h2>
<p id="optimize">Apply force where it will have the most impact—e.g. concentrate promotional efforts where your customers are. However don&#8217;t use <i>too much</i> force—e.g. don&#8217;t kill an ant with a hand grenade. Keep your safety factor within reason. Use leverage instead of brute force. Prioritize.</p>
</div>
<div id="rule_8" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_8">8. Test.</a></h2>
<p id="testing">Check your answers—do they make sense? Let your peers help keep you in check. Test on a small-scale first. Test early and often. Don&#8217;t be afraid to f**k up, because that&#8217;s what testing is for, and if you&#8217;re afraid of failing you won&#8217;t get anywhere. Be safe—wear protective gear when needed! </p>
</div>
<div id="rule_9" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_9">9. Iterate.</a></h2>
<p id="iterate">No one gets everything right the first time, and the optimal solution may change over time. Keep testing and tweaking based on the previous iterations and feedback. Never assume that you can&#8217;t make it better or more efficient. Learn from mistakes. Listen. Observe. React.</p>
</div>
<div id="rule_10" class="yellow caution clear">
<h2 class="yellow"><a href="#rule_10">10. Amplify.</a></h2>
<p id="amplify">Start small, but think big. Once your business is field-tested and rock-solid, prepare to amp it up. Be careful not to spread yourself too thin in the process. Conquer one city before taking on the planet. Trust what works. Assess risk vs. reward. If you get in a jam, remember the basics.</p>
</div>
<div id="feature-graphic" class="photo-image screen" style="margin-top:0">
<p class="image" style="background:#ffff33"><a href="http://www.flickr.com/photos/virtualmusictv/4687763145/" rel="cc:attributionURL" title="Engineers Are Fearless by VirtualMusictv, on Flickr"><img id="engineers-are-fearless" src="http://img.virtualmusic.tv/engineers-are-fearless.png" height="320" width="640" alt="When it comes to problem solving, engineers are fearless." /></a></p>
<p class="caption wp-caption"><span class="credit"><a href="http://www.flickr.com/photos/virtualmusictv/4687763145/" rel="cc:attributionURL" title="Engineers Are Fearless by VirtualMusictv, on Flickr">Flickr/VirtualMusictv: Engineers Are Fearless</a><br /><a href="http://www.flickr.com/photos/virtualmusictv/4690726551/sizes/o/" rel="alternate" title="10 Engineering Rules by VirtualMusictv, on Flickr">Flickr/VirtualMusictv: 10 Engineering Rules [Infographic Version]</a></span></p>
</div>
<p class="yellow caution print">CAUTION: When it comes to problem solving, engineers are fearless.<br />Graphic version: <a href="http://virtualmusic.tv/2010/06/10-engineering-rules/">virtualmusic.tv/2010/06/10-engineering-rules/</a></p>
]]></content:encoded>
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		<item>
		<title>Flickr Search Fail</title>
		<link>http://virtualmusic.tv/2010/06/flickr-search-fail/</link>
		<comments>http://virtualmusic.tv/2010/06/flickr-search-fail/#comments</comments>
		<pubDate>Tue, 01 Jun 2010 18:55:47 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Discussion]]></category>
		<category><![CDATA[fail]]></category>
		<category><![CDATA[flickr]]></category>
		<category><![CDATA[image search]]></category>
		<category><![CDATA[realtime search]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search relevance]]></category>
		<category><![CDATA[tagging]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=10696</guid>
		<description><![CDATA[Is water polo related to digital music? Flickr thinks so. It also can't tell the difference between a house and a person. Can anyone make sense of this and/or provide insight into Flickr's search algorithm? I'm using the <i>Recent</i> tab, because I'm often most interested in more recent photos. The <i>Recent</i> search results should still be relevant. I'm a huge Flickr fan, but this isn't the first time the search has me asking <i>what the Flickr?</i> Anyone else?]]></description>
			<content:encoded><![CDATA[<p id="flickr-search-relevance" class="intro long">Is water polo related to digital music? Flickr thinks so. It also can&#8217;t tell the difference between a house and a person. Can anyone make sense of this and/or provide insight into Flickr&#8217;s search algorithm? I&#8217;m using the <i>Recent</i> tab, because I&#8217;m often most interested in more recent photos, and the <i>Relevant</i> tab seems like a popularity contest plagued by watermarks. The <i>Recent</i> search results should still be relevant. I&#8217;m a huge Flickr fan, but this isn&#8217;t the first time the search has me asking <i>what the Flickr?</i></p>
<div id="screenshot-01" class="flickr-search-fail photo-image">
<p class="image screenshot"><a href="http://www.flickr.com/search/?q=digital+music&#038;s=rec" title="view current search results for &quot;digital music&quot; on Flickr" rel="external"><img id="flickr-search-fail-digital-music" src="http://farm2.static.flickr.com/1279/4659848127_e9df0f9b7e_b.jpg" height="640" width="640" alt="Flickr Search: digital music" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#screenshot-01" title="#screenshot-01">01</a></span><span class="imgDesc"> Is water polo related to digital music? Flickr thinks so. At first I thought maybe the uploader tagged them &#8220;digital music&#8221;, but they didn&#8217;t. Is it me, or is the search algorithm watered-down? (<a href="http://www.flickr.com/photos/virtualmusictv/4659848127/" rel="cc:attributionURL" title="Flickr Link">VirtualMusictv</a>/Flickr)</span></p>
</div>
<div id="screenshot-02" class="flickr-search-fail photo-image">
<p class="image screenshot"><a href="http://www.flickr.com/search/?q=iphone&#038;s=rec" title="view current search results for &quot;iphone&quot; on Flickr" rel="external"><img id="flickr-search-fail-iphone" src="http://farm2.static.flickr.com/1298/4660470594_c040d4f0eb_b.jpg" height="640" width="640" alt="Flickr Search: iphone" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#screenshot-02" title="#screenshot-02">02</a></span><span class="imgDesc"> My guess here is that there picture were taken with an iPhone. But when someone is doing a recent image search for &#8220;iPhone&#8221;, what do you think they really want to see? It&#8217;s probably a recent photo of an iPhone, right? And if someone actually does want to see photos taken with an iPhone, they could use the the <a href="http://www.flickr.com/cameras/brands/" rel="external" title="flickr.com/cameras/brands/">Camera Finder</a> search—an awesome, but overlooked feature. (<a href="http://www.flickr.com/photos/virtualmusictv/4660470594/" rel="cc:attributionURL" title="Flickr Link">VirtualMusictv</a>/Flickr)</span></p>
</div>
<div id="screenshot-03" class="flickr-search-fail photo-image">
<p class="image screenshot"><a href="http://www.flickr.com/search/?q=house&#038;s=rec" title="view current search results for &quot;house&quot; on Flickr" rel="external"><img id="flickr-search-fail-house" src="http://farm2.static.flickr.com/1275/4659848025_bca6577e4c_b.jpg" height="640" width="640" alt="Flickr Search: house" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#screenshot-03" title="#screenshot-03">03</a></span><span class="imgDesc"> Then I thought, let me try something easy—something that Flickr surely could handle—and searched &#8220;house.&#8221; Only one out of the first 24 image results was a picture of a house. This is when I <i>snapped</i>. ;) (<a href="http://www.flickr.com/photos/virtualmusictv/4659848025/" rel="cc:attributionURL" title="Flickr Link">VirtualMusictv</a>/Flickr)</span></p>
</div>
<p id="realtime-search" class="long"><i>Flickr, help me help you.</i> Considering the volume photos uploaded to Flickr, the recent search should be nearly realtime, right? But it&#8217;s only useful if the results are relevant/related. How can the search situation be made less <i>out of focus</i>? Tags play a major role in the search results—a user can tag their own photos and they can also tag their contacts&#8217; photos. But how does Flickr address the issue of someone <i>over</i>tagging photos with popular keywords? Is it an issue? Flickr Groups, Favorites, and total views also add to the search mix—but how? Do backlinks and embeds get factored in? Ideas?</p>
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		<item>
		<title>Musician Apps—What Do Fans Want? 5 Key Components.</title>
		<link>http://virtualmusic.tv/2010/05/musician-apps-key-components/</link>
		<comments>http://virtualmusic.tv/2010/05/musician-apps-key-components/#comments</comments>
		<pubDate>Wed, 12 May 2010 23:42:54 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Apps]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Discussion]]></category>
		<category><![CDATA[iPhone Apps]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Music Flux]]></category>
		<category><![CDATA[Popular]]></category>
		<category><![CDATA[app design]]></category>
		<category><![CDATA[app services]]></category>
		<category><![CDATA[artist channels]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[direct-to-fan]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[geotagging]]></category>
		<category><![CDATA[ideas]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[key components]]></category>
		<category><![CDATA[Kyte]]></category>
		<category><![CDATA[location]]></category>
		<category><![CDATA[MobBase]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobile music]]></category>
		<category><![CDATA[Mobile Roadie]]></category>
		<category><![CDATA[music apps]]></category>
		<category><![CDATA[musicians]]></category>
		<category><![CDATA[networks]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Sound Around]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=10173</guid>
		<description><![CDATA[Last year I covered four platforms that musicians can use to build iPhone apps—Mobile Roadie, MobBase, iLike, and Kyte. Sound Around is another one, and is currently in private beta. Discussion from yesterday’s autoplay poll got me asking myself, “what do fans really want in an artist app?” I thought about it for a while and came up with 5 key components.]]></description>
			<content:encoded><![CDATA[<p class="intro">Last year I covered <a href="http://virtualmusic.tv/2009/11/3-iphone-app-creation-platforms-for-musicians/" title="3 iPhone App Creation Platforms For Musicians">four platforms</a> that musicians can use to build iPhone apps—<a href="http://www.mobileroadie.com/" title="mobileroadie.com" rel="external">Mobile Roadie</a>, <a href="http://www.mobbase.com/" title="mobbase.com" rel="external">MobBase</a>, <a href="http://www.ilike.com/manage?r=iPhone" title="ilike.com/manage?r=iPhone" rel="external">iLike</a>, and <a href="http://www.kyte.com/platform/pg/kyte_mobile_app_frameworks" title="kyte.com/platform/pg/kyte_mobile_app_frameworks" rel="external">Kyte</a>. <a href="http://getsoundaround.com/" title="getsoundaround.com" rel="external">Sound Around</a> is another one, and is currently in private beta. Discussion from yesterday&#8217;s <a href="http://virtualmusic.tv/2010/05/music-autoplay-on-or-off/" rel="prev" title="Music Autoplay: On or Off?">autoplay poll</a> got me asking myself, &#8220;what do fans really want in an artist app?&#8221; I thought about it for a while and came up with 5 key components.</p>
<div class="red2">
<h2 id="five-key-components" style="border:0" class="red2">5 Key Components In Artist Apps</h2>
<p class="long lead" class="red2">
<ul id="key-components-list" class="red2">
<li><b>1. </b><strong>Facilitate</strong> communication from <i>artist to fan</i>, <i>fan to fan</i>, and <i>fan to artist</i>&#8230;and localize it.</li>
<li><b>2. </b><strong>Integrate</strong> deeply with <i>existing</i> social networks.<br /><span style="padding-left:16px">e.g. Facebook, Flickr, Foursquare, Last.fm, Google, MySpace, Twitter, Ustream, YouTube.</span></li>
<li><b>3. </b><strong>Empower</strong> fans to submit geo-tagged mobile media (photos/video/discussion) that<br /><span style="padding-left:16px">everyone can interact with through the app.</span></li>
<li><b>4. </b><strong>Stimulate</strong> competition through contests and/or games.<br /><span style="padding-left:16px">e.g. scavenger hunts, artwork/photo/video contests, remixing contests, etc.</span></li>
<li><b>5. </b><strong>Offer</strong> a point of sale within the app for tickets, music, and merch.</li>
</ul>
</div>
<p>What features would you want in your favorite band&#8217;s mobile app?</p>
<div id="graphic" class="photo-image">
<p class="image"><a href="http://www.flickr.com/photos/virtualmusictv/4602066647/" title="Musician Apps. Key Design Components. by virtualmusictv, on Flickr"><img src="http://farm2.static.flickr.com/1088/4602066647_a85d0634c3_o.png" width="640" height="448" alt="Musician Apps. Key Design Components." /></a></p>
<p class="caption wp-caption"><span class="imgDesc" style="padding-left:4px"><a href="http://www.flickr.com/photos/virtualmusictv/4602066647/sizes/o/" title="Flickr Link" rel="external">Graphic: VirtualMusictv/Flickr</a></span></p>
</div>
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		</item>
		<item>
		<title>Music Autoplay: On or Off? [Poll]</title>
		<link>http://virtualmusic.tv/2010/05/music-autoplay-on-or-off/</link>
		<comments>http://virtualmusic.tv/2010/05/music-autoplay-on-or-off/#comments</comments>
		<pubDate>Tue, 11 May 2010 16:21:29 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Discussion]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Music Flux]]></category>
		<category><![CDATA[Popular]]></category>
		<category><![CDATA[autoplay]]></category>
		<category><![CDATA[band websites]]></category>
		<category><![CDATA[best practices]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[music web design]]></category>
		<category><![CDATA[MusicBiz]]></category>
		<category><![CDATA[poll]]></category>
		<category><![CDATA[pros and cons]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=10065</guid>
		<description><![CDATA[Have you ever visited a band’s website or MySpace page only to be blown out of your chair by a blaring music player? Usually the first thing I do is try to figure out how to turn it off, and, if I can’t figure that out in one nanosecond, I often exit the page and never return. Is this really the message one wants to send to their website visitors? Probably not. But maybe I’m a freak and the majority disagrees, so I ask, what do you think?]]></description>
			<content:encoded><![CDATA[<p class="intro"><span class="lead">Have you ever visited a band&#8217;s website or MySpace page only to be blown out of your chair by a blaring music player?</span> Usually the first thing I do is try to figure out how to turn it off, and, if I can&#8217;t figure that out in one nanosecond, I often exit the page and never return. Is this really the message one wants to send to their website visitors? Probably not. But maybe I&#8217;m a freak and the majority disagrees, so I ask, what do you think of autoplaying music players?</p>
<div id="autoplay-on-vs-off" class="poll polldaddy clear">
<p><script type="text/javascript" charset="utf-8" src="http://static.polldaddy.com/p/3185541.js"></script><br />
<noscript><br />
	<a href="http://polldaddy.com/poll/3185541/">Music Autoplay: On or Off?</a><span style="font-size:9px;"><a href="http://polldaddy.com/features-surveys/">customer surveys</a></span><br />
</noscript></p>
<p class="poll-caption"><a href="http://virtualmusic.tv/polls/" title="View more polls.">virtualmusic.tv/polls/</a></p>
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<p>Now I <i>like</i> autoplay on YouTube because I know it&#8217;s coming and how to control it, but on official band sites and MySpace or Facebook pages, I think it&#8217;s too in-your-face, it looks amateur, and it&#8217;s disrespectful to your visitors. The way I see it, here are the pros and cons of autoplaying audio:</p>
<div id="pros-vs-cons" class="yellow long" style="margin:10px 0 20px;padding:10px">
<h2 class="yellow" style="margin:10px 0 15px">Music Autoplay: Pros and Cons</h2>
<h4 id="pros" class="yellow" style="margin:5px 0;color:#333">Pros</h4>
<ul class="square yellow">
<li>More people will hear the music.</li>
<li>It forces a reaction to a second sense (hearing) and thus may create a stronger memory of the visit (whether positive of negative).</li>
</ul>
<h4 id="cons" class="yellow" style="margin:5px 0;color:#333">Cons</h4>
<ul class="square yellow">
<li>It annoys (some) people.</li>
<li>It might get someone fired from their job if they visit your site at work.</li>
<li>It disrupts public computer labs and libraries.</li>
<li>If people panic to turn it off, they might just leave the page and not come back.</li>
<li>It increases page load time.</li>
<li>It wastes time for visitors that want it off.</li>
<li>It wastes bandwidth on visitors who have their speakers off.</li>
</ul>
</div>
<p id="user-engagement">Having the <i>option</i> to play audio may increase user engagement, but I think <i>forcing</i> it does the opposite—it decreases <i>quality</i> engagement. Besides, if you really want to engage your website visitors, then use video (in a highly visible part of the page with autoplay turned off).</p>
<p id="taste">Ultimately, the decision is a matter of taste. Bottom line—if you have a really good reason to turn autoplay on, then do it, but don&#8217;t do it because &#8220;everyone else is doing it&#8221; or because you think you need it to compete. Before turning autoplay on, ask yourself, do I want to send some of my potential fans into orbit? Or better yet, ask, what is my reason for turning autoplay on?</p>
<p class="credit i">Thumbnail Photo: <a href="http://www.flickr.com/photos/johnnyvulkan/3750145994/" title="Flick photo link" rel="external">johnnyvulkan</a>/flickr</p>
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