By Ryan Van Etten on 07/14/2010
VideoSong is medium defined by Jack Conte with two rules: 1. What you see is what you hear (no lip-syncing for instruments or voice). 2. If you hear it, at some point you see it (no hidden sounds). Jack is one half of the indie music duo Pomplamoose, who chose video as their social medium of choice largely due to the magnetic attraction emitted by YouTube.
Posted in Interviews, Music, Music Flux | Tagged anti videosong, band, CDBaby, direct-to-fan, DIY, DIY Musician Podcast, engagement, indie, inspiration, interview, Jack Conte, Kevin Breuner, mp3 sales, music industry, MusicBiz, podcast, Pomplamoose, production, rock/pop, shortform content, social music, video, videosong, viral video, YouTube
By Ryan Van Etten on 06/30/2010
Choose Life. Choose a username. Choose a social network. Choose on-demand internet television, MP3s, and eBay. Choose blogging, sharing, remixing, crowdsourcing, and DIY. Choose microfunding and locating your home on Google maps. Choose leisurewear that supports an artist or a cause. Choose realtime frictionless communication, GPS, and AR. …
Posted in Infoculture, Visual | Tagged choose life, DIY, mediaspotting, poster, remix, social media, social media day, trainspotting
By Ryan Van Etten on 06/10/2010
When it comes to problem solving, engineers are fearless because they follow these rules. 1. K.I.S.S. Keep it simple, stupid! Forget the frills and the cheap thrills. Focus on the heart of the matter. 2. Identify. 3. Reduce. 4. Learn. 5. Design. 6. Source. 7. Optimize. 8. Test. 9. Iterate. 10. Amplify.
Posted in Design, Popular, Visual | Tagged adaptation, business, design rules, DIY, engineering, engineering rules, ideas, infographic, list, problem-solving, rules, tips
By Ryan Van Etten on 12/01/2009
The interviews below featuring Terry McBride—CEO of Nettwerk—offer terrific insight to the digital era of music. Terry points out that the ways in which we consume music are changing rapidly—largely due to smartphones—and that the “emotional glue” between fans and musicians is the essence of music business.
Posted in Interviews, Music, Music Flux | Tagged access vs. ownership, app stores, Apps, artist labels, behavior, brands, business, cloud, cloud computing, consumers, consumption, content, context, copyright law, culture, digital, direct-to-fan, DIY, entertainment, fans, future, interview, iPhone, kids, marketplace, media, mobile, mobility, music industry, MusicBiz, musicians, Nettwerk, p2p, partnerships, positivity, service, smartphones, social music, streaming, TED, Terry McBride, trends, video, virtuality
By Ryan Van Etten on 11/21/2009
The internet has leveled the playing field. It has proven that content is king, and that those who work hard at delivering content can build a following. Artists have channels with live streaming video content and direct connection with their fans through mobile applications. The same opportunities exist for everyone, and they’re almost all free. You may think that endorsements and partnerships are only for megastars—but I don’t.
Posted in Editorial, Music, Music Flux, Popular | Tagged adaptation, bands, behavior, brands, business, clothing, consumers, content, Design, direct-to-fan, DIY, endorsements, engagement, entertainment, facebook, fashion, IMVU, iPhone, justintv, Mariah Carey, MusicBiz, musicians, MySpace, partnerships, products, revenue, Second Life, social media, social music, sponsorships, stickam, streaming, ustream, webcam, YouTube