By Ryan Van Etten on 06/25/2010
When it comes to music, value is in the ear of the listener. Value is always decided by the market. It’s a fundamental economics principle that Universal Music Group and the RIAA can’t seem to grasp—at least based on their latest propaganda initiative against music piracy in the US called Music Rights Now, which would be more appropriately named Denying Reality Now. Do they think they can change human nature?
Posted in Discussion, Editorial, Music, Music Flux, News, Popular | Tagged behavior, change, denial, economics, free, human nature, internet, ISP, legal, legalize it, music industry, music value, p2p, p2p legalize us, p2p movement, RIAA, rights, Universal, wackness
By Ryan Van Etten on 04/27/2010
On the road of sound, there are players, and there are consumessengers. Due to the increase in communication mediums, consumers—the fans—are spreading the message now more than ever. Hence, the consumessenger has emerged. These modern fans are still fueled by the music, but what we’ve seen is a shift to an era where musicians are the engine, and their fans are the only fuel that matters. Gassing up your car isn’t free, but hybrid music fuel can be.
Posted in Boundless, Discussion, Editorial, Music, Music Flux | Tagged advertising, business, CDBaby, Chris Anderson, consumessengers, content, DIY Musician Podcast, economics, free, freeconomics, influencers, Kevin Breuner, like button, marketing, music industry, MusicBiz, MySpace, obscurity, photos, podcast, recommendation engine, resources, social media, social music, VW, word of mouth, your friends are your filter
By Ryan Van Etten on 11/19/2009
So you consider music as your profession? Then whether you like it or not, your band is your brand. You may think you are defined by your style and sound, but nowadays your are ultimately defined by your fans and their perception of you. When you look in the social-media mirror your public face should be a reflection of your private face.
Posted in Editorial, Music, Music Flux | Tagged bands, brands, business, communication, community, dopeness, economics, engagement, entertainment, Gary Vaynerchuk, identity, interaction, internet, media, music industry, MusicBiz, musicians, revenue, service, social media, thank you economy, tips, wackness
