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If Your Website Has Videos, Then You’re Crazy Not To Be Embedding Them From YouTube

If Your Website Has Videos, Then You’re Crazy Not To Be Embedding Them From YouTube

By Ryan Van Etten on 12/08/2010

8 Advantages To Embedding Videos From YouTube OR Vimeo—as opposed to streaming from your own host in a custom player 1. No bandwidth strain or maintenance issues. 2. Visitors get player controls that they’re already used to. 3. Shareability. 4. It works. Everywhere. Always. (plays on iPhone etc.) 5. Easy as f*** to implement (copy [...]

Posted in Music, Music Flux | Tagged Atari Teenage Riot, best practices, embedding, Fusion, Fusion 2010, Google, live music, music web design, shareability, social media, social music, stats, syndication, tips, traffic, Tube Mogul, UK, usability, UX, video, video player, Vimeo, web design, YouTube | Leave a response

Count Clicks To Content

Count Clicks To Content

By Ryan Van Etten on 07/27/2010

Mr. Owl, How many clicks does it take to get to the rock n’ roll center of a retail mp3? Let’s find out. A One… A two-HOO…too many! Mr. Owl just BitTorrented right in because it was easier than buying it on iTunes. It took less clicks. It took less clicks. Are you testing your fans’ user experience?

Posted in Design, Music, Music Flux | Tagged Ariel Hyatt, clicks to content, consumers, consumption, content, digital sharing, Disc Makers, Eric Garland, fans, free, Futurehit.DNA, Google, iTunes, Jay Frank, Mr. Owl, New Music Seminar, NMS NYC 2010, OneBox, P2P, package deals, ripping and burning, strategy, streaming, tips, Tom Silverman, Tony Van Veen, UX, What I Learned at NMS10 | Leave a response

You Have 10 Seconds

You Have 10 Seconds

By Ryan Van Etten on 07/26/2010

10 seconds to engage someone. 10 seconds to impress them. In his research for Futurehit.DNA, Jay Frank discovered an impressive trend: Shorter song intros lead to better sales. “2/3 of bestselling songs have an intro that’s less than 7 seconds.” The average intro length for Top 25 songs is 6.6 seconds. “You really have 10 seconds to engage people.”

Posted in Music, Music Flux, News, Popular | Tagged 7 seconds, Ariel Hyatt, attention, attention span, business, consumption, don't make obstacles, engagement, Eric Garland, first impressions, Futurehit.DNA, Google, Gwen Lipsky, impact, Jay Frank, marketing, Mike Doernberg, monetization, MusicBiz, New Music Seminar, NMS NYC 2010, obscurity, people, Ralph Simon, ReverbNation, SEO, song intros, tips, What I Learned at NMS10 | Leave a response

How To Find The Best Music Blogs

How To Find The Best Music Blogs

By Ryan Van Etten on 06/03/2010

In the sea of music blogs, best means most relevant to the reader. How can bands or listeners find blogs in their genre? How can they find blogs in a specific city? Google is an obvious search tool for most topics, but to really get in the trenches and find smaller indie blogs, here are five super-effective search techniques. Includes live music photos.

Posted in Music, Music Flux, News, Popular | Tagged blog aggregators, bloggers, Cymbals Eats Guitars, Delicious, Elbo.ws, genres, Google, Hype Machine, indie, Japandroids, last.fm, live music, location, music blog search, music bloggers, MusicBiz, No Age, noise pop, photos, resources, rock/pop, search relevance, search trends, similar artists, social media, stumbleupon, tips, Titus Andronicus, Twitter | 7 Responses

Facebook More Traffic Than Google [Stats]

Facebook More Traffic Than Google [Stats]

By Ryan Van Etten on 04/27/2010

Here’s some graphical perspective on Facebook’s growth via estimated traffic data from Quantcast and Compete. The numbers are significantly different between the sources but the basic trend and relative traffic difference between Facebook and Google is evident: Facebook is a rocket, or, rather a full-blown planet with enough gravity to start a galaxy—the data shows it surpassed Google in traffic in late 2009.

Posted in Infoculture, News, Visual | Tagged comparison, compete, data, Facebook, Facebook growth, Facebook vs. Google, Google, graph, open, quantcast, social media, stats, traffic, trends, visualization | Leave a response

Climate Change Search Trends Visualized

Climate Change Search Trends Visualized

By Ryan Van Etten on 03/29/2010

In this short video, filmmaker Dan Nienhuis uses data from Google Insights to analyze how, when, where, and why people think about four common eco-buzzwords—climate change, global warming, carbon footprint, and go green.

Posted in Activism, Discussion, Infoculture, News, Visual | Tagged behavior, buzzwords, carbon footprint, climate change, data, environment, global warming, go green, Google, infographic, science, search trends, stats, trends, video, visualization | 2 Responses

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Thumbnail: 2010 Music Website Heat Map

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