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interaction
By Ryan Van Etten on 08/29/2010
Communication is a drug. Active ingredients: Force, Information, Relevance, Entertainment. Across any medium, from email to blog, newsletter, tweet, text, status, song, or video, when you communicate you want to deliver verbal Valium. Three elements of F.I.R.E. is a gateway drug. Four is mainline euphoria. Full molecular composition and drug facts are detailed within. Warning: F.I.R.E. triggers action.
Posted in Music, Music Flux, Visual | Tagged action, art, arts, communication, creativity, drugs, email, emotion, emotional attachment, empathic communication, empathy, entertainment, F.I.R.E., force, ideas, infographic, information, interaction, mailing lists, relevance, resources, social media, story, street value, timing, tips, value-added communication, viral communication, writing
By Ryan Van Etten on 07/27/2010
“Decide an important action + encourage fans to do the action.” There are three phases according to Vinson: Attract fans from social networks a.k.a. “outposts.” Engage them with a “compelling fan experience.” Sell through simple calls to action. Have one concept per page—one call to action. “Artist websites emphasize an artist’s own brand.”
Posted in Design, Music, Music Flux | Tagged action, Ariel Hyatt, attract, band websites, bandzoogle, brands, call to action, Chris Vinson, communication, direct-to-fan, Disc Makers, engagement, interaction, Liz Leahy, mailing lists, music web design, New Music Seminar, NMS NYC 2010, personal brands, resources, retain mindshare, Section 101, service, social media, social music, tips, Tony Van Veen, UX, value-added communication, What I Learned at NMS10
By Ryan Van Etten on 06/22/2010
The story of the new mobile music startup, Sound Around, starts in 2009, in a little place called Raleigh, North Carolina, where brothers Scott and Steve Klein had been brainstorming tech startup ideas. Both were students at NC State, but with opposite majors—nearly yin and yang. Add entrepreneurial DNA, and they’re Pinky and The Brain.
Posted in Apps, Editorial, iPhone Apps, Music, Music Flux, Narrative, News, Popular | Tagged app services, business, development, entrepreneurs, indie, interaction, iPhone, Lauchbox Digital, MobBase, mobile, mobile dev, mobile music, music apps, music startup, musicians, NC State, Pinky and The Brain, platform, resources, service, smartphones, social music, Sound Around, startup story, startups, story-driven, TechStars
By Ryan Van Etten on 02/08/2010
Multitouch may be next GUI—is there a doubt? For decades we’ve used the mouse, but as GUI technology improves we’ll find more limitations in a mouse-based system. Clayton Miller’s 2009 project called 10/GUI demonstrates the potential of multitouch. According to Miller, “the industry is now at a crossroads.”
Posted in Boundless, Design, Discussion, Editorial, News | Tagged 10/GUI, augmented reality, brain, Clayton Miller, computing, con10uum, Design, gesture recognition, gestures, graphical, GUI, human, human-computer, interaction, interface, iPhone, mobile, mobility, multitouch, nintendo, Pranav Mistry, science, sixthsense, technology, TED, touchscreens, UI, virtuality, virtualization, wii
By Ryan Van Etten on 11/19/2009
So you consider music as your profession? Then whether you like it or not, your band is your brand. You may think you are defined by your style and sound, but nowadays your are ultimately defined by your fans and their perception of you. When you look in the social-media mirror your public face should be a reflection of your private face.
Posted in Editorial, Music, Music Flux | Tagged bands, brands, business, communication, community, dopeness, economics, engagement, entertainment, Gary Vaynerchuk, identity, interaction, internet, media, music industry, MusicBiz, musicians, revenue, service, social media, thank you economy, tips, wackness
By Ryan Van Etten on 11/17/2009
I saw this interview of Dhani Harrison on Conan O’Brien the night before The Beatles Rock Band’s debut in September, and until then I had not realized that George’s son, Dhani Harrison, had played such a major role in the development of the game. In the interview Dhani describes how he ended up working on creation of The Beatles Rock Band, which started with his 5-year-long Guitar Hero obsession.
Posted in Design, Editorial, Gaming, Interviews, Music | Tagged alternative, band, band websites, Conan O'Brien, development, Dhani Harrison, facebook, game design, interaction, interview, music gaming, musicians, MySpace, Rock Band, rock/pop, social media, social music, stickam, The Beatles, The Beatles Rock Band, thenewno2, video, videogame
By Ryan Van Etten on 11/01/2009
Music Site of The Month is a series where we spotlight an awesome music website based on its interactive content, fan engagement, and mobility. This month the spotlight is on Depeche Mode. DepecheMode.com brings us the expected features of a band website, and then some. The site is photo-rich and packaged in layers of sleek design.
Posted in Design, Music, Music Site of The Month | Tagged alternative, Apps, band, band websites, Depeche Mode, design review, fans, geotagging, integration, interaction, iPhone, mobile, mobility, mosaic, music web design, MusicBiz, photos
