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Price Point Game

Price Point Game

By Ryan Van Etten on 12/30/2010

The median price point on RocketHub…and other crowdfunding platforms for that matter…is 20 bucks. … Make your $20 price point really jump off the shelf. –Brian Meece, RocketHub co-founder. Crowdfunding website RocketHub was launched in January 2010 by three musicians/entrepreneurs—Brian Meece, Vladimir Vukicevic, and Jed Cohen. (tonic.com)  Meece was speaking above in his August 2010 [...]

Posted in Discussion, Interviews, Music, Music Flux, News | Tagged 2010-2011 blizzard series, Apple, Brian Meece, business, CDBaby, chart, comparison, creative projects, crowdfunding, crowdfunding campaigns, crowdsourcing, DIY, DIY Musician Podcast, fan funding, interview, ipod, iPod comparison, Jed Cohen, market research, marketing, money, music math, music startup, MusicBiz, package deals, price points, price variation, pricing, quote, RocketHub, Shamal Ranasinghe, startups, stats, Topspin, transcription, Vladimir Vukicevic | Leave a response

VEVO Launch Tonight—Do You Viva or Veto?

VEVO Launch Tonight—Do You Viva or Veto?

By Ryan Van Etten on 12/08/2009

The major labels’ new video site Vevo is due to launch tonight. A potential upside is that Vevo’s backend is powered by Google and YouTube technology, which may make it easier to integrate social features. It might also fuse somehow with the Google music search. The potential downside is that it could be fueled by greed more than music.

Posted in Discussion, Music, Music Flux, News | Tagged Abu Dhabi Media, advertising, CBS Radio, content, deals, EMI, entertainment, Fatboy Slim, Google, last.fm, launch, major labels, media, money, music industry, music sites, partnerships, Sony, streaming, Universal, veto or viva, Vevo, video, YouTube | 7 Responses

Musicians—Money Is Not Motivation

Musicians—Money Is Not Motivation

By Ryan Van Etten on 11/24/2009

Musicians (artists) are driven by a fundamental need to create. Music is their art and their expression. Even in a world without money there would be music, and arguably there would be even more music (and other art) than there is today. In his 2009 TED talk, Daniel Pink makes a strong case relating the science of motivation to creativity and business.

Posted in Editorial, Infoculture, Music, Music Flux, Popular | Tagged artwork, behavior, business, change, consumers, creativity, Daniel Ek, Daniel Pink, direct-to-fan, empowerment, engagement, entertainment, fans, human, idea, money, motivation, music industry, MusicBiz, musicians, P2P, Pink Floyd, piracy, platform, positivity, psychology, purpose, research, revenue, science, social media, sociology, Spotify, streaming, TED | 11 Responses

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