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Turn Up The =Bas=

Turn Up The =Bas=

By Ryan Van Etten on 01/08/2012

You may know that in the A-side of 2011 I had the chance to do the web design for a project of massive value to musicians: the web version of Bas Grasmayer‘s thesis about marketing music through non-linear communication. He studies progress in music business since the MP3 and develops the ecosytem model for marketing [...]

Posted in Music, Music Flux, News, Visual | Tagged artist-fan relationship, Bas Grasmayer, Bas thesis, CwF (connect with fans), Deadmau5, direct-to-fan, Ecosystem Model, free culture, graphics, Internet Generation, Kevin Kelly, marketing, music discovery, MusicBiz, Non-linear communication, poster, research, social music, tribes, web design | Leave a response

Musicians—Money Is Not Motivation

Musicians—Money Is Not Motivation

By Ryan Van Etten on 11/24/2009

Musicians (artists) are driven by a fundamental need to create. Music is their art and their expression. Even in a world without money there would be music, and arguably there would be even more music (and other art) than there is today. In his 2009 TED talk, Daniel Pink makes a strong case relating the science of motivation to creativity and business.

Posted in Editorial, Infoculture, Music, Music Flux, Popular | Tagged artwork, behavior, business, change, consumers, creativity, Daniel Ek, Daniel Pink, direct-to-fan, empowerment, engagement, entertainment, fans, human, idea, money, motivation, music industry, MusicBiz, musicians, P2P, Pink Floyd, piracy, platform, positivity, psychology, purpose, research, revenue, science, social media, sociology, Spotify, streaming, TED | 11 Responses

RSS Audiofanzine: Music Gear Reviews

  • Masterclass with George Massenburg on Different Topics Related to Music Production
    In this next-to-last part of our video series dedicated to George Massenburg, he shares with us his opinion on headphones and goes on to describe the role of the producer in a recording session. […]
  • Fender Modern Player Jazz Bass & Telecaster Bass Review
    When I went to pick up these beauties at AudioFanzine's editorial office, I asked myself how many Jazz and Precision basses I had already reviewed in my life as an editor. From Standard to Deluxe, Vintage, Special and Classic versions, from US to Mexican and Japanese, not to mention the Korean Series and Squier — Fender's offer is very wide and alm […]

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