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<channel>
	<title>VirtualMusic.tvvirtuality</title>
	<atom:link href="http://virtualmusic.tv/tag/virtuality/feed/" rel="self" type="application/rss+xml" />
	<link>http://virtualmusic.tv</link>
	<description>Tech-driven music culture. Media trends. Ideas.</description>
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		<title>Multitouch—The Human GUI?</title>
		<link>http://virtualmusic.tv/2010/02/multitouch-human-gui/</link>
		<comments>http://virtualmusic.tv/2010/02/multitouch-human-gui/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 17:27:18 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Boundless]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Discussion]]></category>
		<category><![CDATA[Editorial]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[10/GUI]]></category>
		<category><![CDATA[augmented reality]]></category>
		<category><![CDATA[brain]]></category>
		<category><![CDATA[Clayton Miller]]></category>
		<category><![CDATA[computing]]></category>
		<category><![CDATA[con10uum]]></category>
		<category><![CDATA[gesture recognition]]></category>
		<category><![CDATA[gestures]]></category>
		<category><![CDATA[graphical]]></category>
		<category><![CDATA[GUI]]></category>
		<category><![CDATA[human]]></category>
		<category><![CDATA[human-computer]]></category>
		<category><![CDATA[interaction]]></category>
		<category><![CDATA[interface]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobility]]></category>
		<category><![CDATA[multitouch]]></category>
		<category><![CDATA[nintendo]]></category>
		<category><![CDATA[Pranav Mistry]]></category>
		<category><![CDATA[science]]></category>
		<category><![CDATA[sixthsense]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[TED]]></category>
		<category><![CDATA[touchscreens]]></category>
		<category><![CDATA[UI]]></category>
		<category><![CDATA[virtuality]]></category>
		<category><![CDATA[virtualization]]></category>
		<category><![CDATA[wii]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=6777</guid>
		<description><![CDATA[Multitouch may be next GUI—is there a doubt? For decades we’ve used the mouse, but as GUI technology improves we’ll find more limitations in a mouse-based system. Clayton Miller’s 2009 project called 10/GUI demonstrates the potential of multitouch. According to Miller, “the industry is now at a crossroads.”]]></description>
			<content:encoded><![CDATA[<p id="multitouch-gui">Multitouch may be next GUI—is there a doubt? For decades we&#8217;ve used the mouse, but as GUI technology improves we&#8217;ll find more limitations in a mouse-based system. Clayton Miller&#8217;s 2009 project called <a href="http://10gui.com" title="10gui.com" rel="external">10/GUI</a> demonstrates the potential of multitouch. According to Miller, &#8220;the industry is now at a crossroads.&#8221;<span id="more-6777"></span></p>
<p><object id="ten-gui" width="640" height="352"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=6712657&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=ff9933&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=6712657&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=ff9933&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="640" height="352" wmode="transparent"></embed></object></p>
<h1 id="ui" class="border reverse">Multitouch makes &#8220;sense.&#8221;</h1>
<p id="multi-touch-screens">The idea of multitouch sensors has been around for years, but multitouch has yet to see wide-spread implementation in computers. I think it&#8217;s coming. I think a wave of multitouch operating systems is going to redefine how we interact with computers. But I think they&#8217;ll be touchscreens and gesture-based systems too. I mean after getting used to the iPhone&#8217;s touchscreen, I&#8217;ve noticed that I want to touch my computer screen sometimes to move things etc. Anyone else catch themselves doing that?</p>
<p class="image flickr"><a href="http://www.flickr.com/photos/chrisevans/89406864/" title="Touch by chrisevans, on Flickr"><img src="http://farm1.static.flickr.com/28/89406864_5e34bc3a3e.jpg" width="640" height="480" alt="Touch" /></a></p>
<p class="caption watermark" style="margin-top:-160px;margin-bottom:140px" xmlns:cc="http://creativecommons.org/ns#" about="http://www.flickr.com/photos/chrisevans/89406864/"><a class="blk" rel="cc:attributionURL external" href="http://www.flickr.com/photos/chrisevans/89406864/" title="view on Flickr">Touch</a> by <a class="blk" rel="cc:attributionURL external" href="http://www.flickr.com/photos/chrisevans/" title="view Photostream">chrisevans</a></p>
<h1 id="ui" class="border reverse">Computing needs to be intuitive.</h1>
<p id="computing-needs-to-be-intuitive">Computing needs to be more intuitive. UI advances will address that. Our brain&#8217;s hard wiring is capable of a lot more that pointing a mouse—we need to give it the chance to be more creative and boundless. By using our hands differently, with more intuitive movements, we&#8217;ll be helping our mind work more naturally. It will make a better fit between the brain and the computer by way of the body. One day we might we have chips that connect to our brain energy, right? Our brain is a super computer, right?</p>
<p><object id="sixth-sense-technology" width="640" height="389"><param name="movie" value="http://www.youtube.com/v/YrtANPtnhyg&#038;hl=en_US&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/YrtANPtnhyg&#038;hl=en_US&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="389" wmode="transparent"></embed></object></p>
<p id="gesture-recognition-technology">It all relies on intuitive design. <a href="http://www.pranavmistry.com" title="pranavmistry.com" rel="external">Pranav Mistry</a> talked about intuitive interface design in his <a href="http://www.youtube.com/watch?v=YrtANPtnhyg" title="Watch on YouTube" rel="external">SixthSense technology</a> presentation. It virtually connects us to the computer via our gestures. According to Mistry, &#8220;We are looking for an era where computing will actually merge with the physical world.&#8221; Think about the games and apps we could make with that. While not nearly to the extent of SixthSense technology, Nintendo&#8217;s Wii is somewhat based on gesture recognition but the player has to hold the controller which recognizes movements in 3 dimensions. The Wii is essentially a wireless mouse with an extra dimension—it&#8217;s fun but I wouldn&#8217;t characterize it as intuitive. Even still, it&#8217;s extremely popular.</p>
]]></content:encoded>
			<wfw:commentRss>http://virtualmusic.tv/2010/02/multitouch-human-gui/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Second Life Pianos</title>
		<link>http://virtualmusic.tv/2010/02/sl-pianos/</link>
		<comments>http://virtualmusic.tv/2010/02/sl-pianos/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 20:30:11 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Photo Journal]]></category>
		<category><![CDATA[avatars]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[music gaming]]></category>
		<category><![CDATA[nightlife]]></category>
		<category><![CDATA[photos]]></category>
		<category><![CDATA[piano]]></category>
		<category><![CDATA[pianos]]></category>
		<category><![CDATA[Second Life]]></category>
		<category><![CDATA[videogame]]></category>
		<category><![CDATA[virtual piano]]></category>
		<category><![CDATA[virtual worlds]]></category>
		<category><![CDATA[virtuality]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=6677</guid>
		<description><![CDATA[Piano music is as popular in Second Life as it is in real life. The setting is a virtual world—the music is real, interactive, and on key. This vivid photoset features pianos and players (avatars) in Second Life. <a href="http://virtualmusic.tv/2010/02/sl-pianos/"><span class="photo-count">11 photos and 1 video.</span></a>]]></description>
			<content:encoded><![CDATA[<p class="intro">Piano music is as popular in <a href="http://virtualmusic.tv/sl/" title="view section: Second Life" rel="tag category">Second Life</a> as it is in real life. The setting is a virtual world—the music is real, interactive, and on key. This vivid photoset features pianos and players (avatars) in Second Life. <span class="photo-count">11 photos and 1 video.</span></p>
<div id="photo-01" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/garyhayes/274993048/" title="Hazlitt Piano 01 by Gary Hayes, on Flickr"><img src="http://farm1.static.flickr.com/83/274993048_849486dde2.jpg" width="640" height="499" alt="Hazlitt Piano 01" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-01" title="#photo-01">01</a></span><span class="imgDesc">Hazlitt Piano 01 (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/garyhayes/274993048/" title="view on Flickr">garyhayes</a>)</span></p>
</div>
<div id="photo-02" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/isfullofcrap/2282878310/" title="cylindrian at the virtual state fair 12 by isfullofcrap, on Flickr"><img src="http://farm4.static.flickr.com/3232/2282878310_ae2a780720.jpg" width="640" height="489" alt="cylindrian at the virtual state fair 12" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-02" title="#photo-02">02</a></span><span class="imgDesc">Cylindrian At The Virtual State Fair 12 (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/isfullofcrap/2282878310/" title="view on Flickr">isfullofcrap</a>)</span></p>
</div>
<div id="photo-03" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/sebcaen/1423020778/" title="Kiku - old piano by Seb Ulysses, on Flickr"><img src="http://farm2.static.flickr.com/1158/1423020778_b34b9310b5.jpg" width="640" height="480" alt="Kiku - old piano" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-03" title="#photo-03">03</a></span><span class="imgDesc">Kiku &#8211; Old Piano (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/sebcaen/1423020778/" title="view on Flickr">sebcaen</a>)</span></p>
</div>
<div id="photo-04" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/isfullofcrap/2165193559/" title="cyl plays piano by isfullofcrap, on Flickr"><img src="http://farm3.static.flickr.com/2135/2165193559_39b3314ba6.jpg" width="640" height="489" alt="cyl plays piano" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-04" title="#photo-04">04</a></span><span class="imgDesc">Cyl Plays Piano (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/isfullofcrap/2165193559/" title="view on Flickr">isfullofcrap</a>)</span></p>
</div>
<div id="photo-05" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/raftwetjewell/3323476439/" title="Jazz Piano In Second Life by rafeejewell, on Flickr"><img src="http://farm4.static.flickr.com/3623/3323476439_57e47ff84a.jpg" width="640" height="379" alt="Jazz Piano In Second Life" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-05" title="#photo-05">05</a></span><span class="imgDesc">Jazz Piano In Second Life (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/raftwetjewell/3323476439/" title="view on Flickr">raftwetjewell</a>)</span></p>
</div>
<div id="photo-06" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/torley/3583608501/" title="accelerando by Torley, on Flickr"><img src="http://farm4.static.flickr.com/3626/3583608501_95c42b2a9f.jpg" width="640" height="393" alt="accelerando" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-06" title="#photo-06">06</a></span><span class="imgDesc">Accelerando (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/torley/3583608501/" title="view on Flickr">torley</a>)</span></p>
</div>
<div id="photo-07" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/torley/2360932211/" title="Osaka 07 by Torley, on Flickr"><img src="http://farm4.static.flickr.com/3253/2360932211_e23f7b5fd5.jpg" width="640" height="392" alt="Osaka 07" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-07" title="#photo-07">07</a></span><span class="imgDesc"> Osaka 07 (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/torley/2360932211/" title="view on Flickr">torley</a>)</span></p>
</div>
<div id="photo-08" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/sebcaen/1318482087/" title="Listen by Seb Ulysses, on Flickr"><img src="http://farm2.static.flickr.com/1381/1318482087_d1c570407f.jpg" width="640" height="470" alt="Listen" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-08" title="#photo-08">08</a></span><span class="imgDesc"> Listen (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/sebcaen/1318482087/" title="view on Flickr">sebcaen</a>)</span></p>
</div>
<div id="photo-09" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/isfullofcrap/2241267250/" title="Foxy at the Piano on Edloe by isfullofcrap, on Flickr"><img src="http://farm3.static.flickr.com/2325/2241267250_6b490ccb57.jpg" width="640" height="488" alt="Foxy at the Piano on Edloe" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-09" title="#photo-09">09</a></span><span class="imgDesc">Foxy at the Piano on Edloe (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/isfullofcrap/2241267250/" title="view on Flickr">isfullofcrap</a>)</span></p>
</div>
<div id="photo-10" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/torley/2308279383/" title="play the piano by Torley, on Flickr"><img src="http://farm3.static.flickr.com/2089/2308279383_b8a461e6ab.jpg" width="640" height="392" alt="play the piano" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-10" title="#photo-10">10</a></span><span class="imgDesc">Play The Piano (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/torley/2308279383/" title="view on Flickr">torley</a>)</span></p>
</div>
<div id="photo-11" class="photo-image clear">
<p class="image"><a href="http://www.flickr.com/photos/isfullofcrap/2526936638/" title="louis peace 3 by isfullofcrap, on Flickr"><img src="http://farm4.static.flickr.com/3294/2526936638_4aa865d6ce.jpg" width="640" height="489" alt="louis peace 3" /></a></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#photo-11" title="#photo-11">11</a></span><span class="imgDesc"> Louis Peace 3 (flickr/<a rel="cc:attributionURL" href="http://www.flickr.com/photos/isfullofcrap/2526936638/" title="view on Flickr">isfullofcrap</a>)</span></p>
</div>
<div id="video-12" class="photo-image clear">
<p class="image vimeo video"><object id="floor-piano" width="640" height="427"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=3260893&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=ff0179&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=3260893&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=ff0179&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="640" height="427"></embed></object></p>
<p class="caption wp-caption"><span class="imgNum"><a href="#video-12" title="#video-12">12</a></span><span class="imgDesc">Floor Piano &#8211; Second Life (vimeo/<a rel="external" href="http://vimeo.com/3260893" title="view on Viemo">magen1</a>)</span></p>
</div>
<div id="sub-related-posts">
<h5>Related Posts</h5>
<ul class="related-posts">
<li><a href="http://virtualmusic.tv/2009/09/cosmic-vision-music-video/" title="Cosmic Vision Music Video">Cosmic Vision Music Video</a></li>
<li><a href="http://virtualmusic.tv/2010/01/dancing-graffiti/" title="Dancing Graffiti">Dancing Graffiti [photoset]</a></li>
<li><a href="http://virtualmusic.tv/2009/10/photos-spacejunky-live-crystal-city/" title="Event Photos: SpaceJunky Live at Crystal City">Event Photos: SpaceJunky Live at Crystal City</a></li>
</ul>
</div>
]]></content:encoded>
			<wfw:commentRss>http://virtualmusic.tv/2010/02/sl-pianos/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Music Consumption in a 180°—Terry McBride Interviews.</title>
		<link>http://virtualmusic.tv/2009/12/music-consumption-180-terry-mcbride-interviews/</link>
		<comments>http://virtualmusic.tv/2009/12/music-consumption-180-terry-mcbride-interviews/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 20:50:41 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Miked]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Music Flux]]></category>
		<category><![CDATA[access vs. ownership]]></category>
		<category><![CDATA[app stores]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[artist labels]]></category>
		<category><![CDATA[behavior]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[cloud computing]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[consumption]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[context]]></category>
		<category><![CDATA[copyright law]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[direct-to-fan]]></category>
		<category><![CDATA[DIY]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[kids]]></category>
		<category><![CDATA[marketplace]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobility]]></category>
		<category><![CDATA[music industry]]></category>
		<category><![CDATA[MusicBiz]]></category>
		<category><![CDATA[musicians]]></category>
		<category><![CDATA[Nettwerk]]></category>
		<category><![CDATA[p2p]]></category>
		<category><![CDATA[partnerships]]></category>
		<category><![CDATA[positivity]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[smartphones]]></category>
		<category><![CDATA[social music]]></category>
		<category><![CDATA[streaming]]></category>
		<category><![CDATA[TED]]></category>
		<category><![CDATA[Terry McBride]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[virtuality]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=3812</guid>
		<description><![CDATA[The interviews below featuring Terry McBride—CEO of Nettwerk—offer terrific insight to the digital era of music. Terry points out that the ways in which we consume music are changing rapidly—largely due to smartphones—and that the "emotional glue" between fans and musicians is the essence of music business.]]></description>
			<content:encoded><![CDATA[<p>The interviews below featuring <a href="http://virtualmusic.tv/tag/terry-mcbride/" title="view posts tagged &quot;Terry McBride&quot;" rel="tag">Terry McBride</a>—CEO of <a href="http://www.nettwerk.com/" title="Nettwerk Music Group - We build successful artist brands by developing true partnerships with artists." rel="external">Nettwerk</a>—offer terrific insight to the digital era of music. Terry points out that the ways in which we consume music are changing rapidly—largely due to smartphones—and that the &#8220;emotional glue&#8221; between fans and musicians is the essence of music business.<span id="more-3812"></span></p>
<p class="video youtube interview-with-terry-mcbride"><object width="640" height="389"><param name="movie" value="http://www.youtube.com/v/GFCQ2TwJwzc&#038;hl=en_US&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/GFCQ2TwJwzc&#038;hl=en_US&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="389" wmode="transparent"></embed></object></p>
<blockquote class="long"><p>With the smartphones coming, and all these apps coming, the music business gets one more kick at the can, and I hope they don&#8217;t fight this one, because there&#8217;s a huge opportune to grow the business faster than what they&#8217;ve ever considered. I think there&#8217;s a huge sense of optimism for the first time in about five years that this business can actually grow. –<a class="citation" href="http://www.youtube.com/watch?v=GFCQ2TwJwzc" title="Interview with Terry McBride on YouTube">Terry McBride in his 2009 interview with tech reporter Matt Hartley</a> [video above].</p></blockquote>
<p>Music is becoming more of a service than a product and Terry believes that in these digital times, context trumps content, access trumps ownership, and customer service is as important as ever. P2P filesharing should cease to be an issue as listeners increasingly prefer instant-access streams.</p>
<p>The second interview details the history of the <a href="http://www.nettwerk.com/" title="Nettwerk Music Group - We build successful artist brands by developing true partnerships with artists." rel="external">Nettwerk Music Group</a> as a DIY all-in-one company that developed by adapting to meet the needs of musicians and their fans. Towards the end he talks about joint ventures between musicians and non-music brands as being likely in the next five years.</p>
<blockquote class="long"><p>I really think that the paradigm is shifting. I think within the next five years you&#8217;re going to have other brands inside the market signing artists. Brands will look at this going, well, we already use music within all of our TV, and radio, and, you know, internet media. Um, why don&#8217;t <i>we</i> just sign the artist? –<a class="citation" href="http://www.youtube.com/watch?v=QmV2ToOZyA0" title="Terry McBride, Nettwerk Music Group on YouTube" rel="external">Terry McBride, in his 2008 CMU-Tube interview</a> [video below].</p></blockquote>
<p class="video youtube terry-mcbride-nettwerk-music-group"><object width="640" height="389"><param name="movie" value="http://www.youtube.com/v/QmV2ToOZyA0&#038;hl=en_US&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/QmV2ToOZyA0&#038;hl=en_US&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="389" wmode="transparent"></embed></object></p>
<p>On my previous post, <a href="http://virtualmusic.tv/2009/11/musicians-money-is-not-motivation/" title="Musicians—Money Is Not Motivation" rel="previous">Musicians—Money Is Not Motivation</a>, <a href="http://www.davemacdonald.ca/" title="davemacdonald.ca" rel="external">Dave MacDonald</a> had <a href="http://virtualmusic.tv/2009/11/musicians-money-is-not-motivation/#comment-24083517" title="Comment on Musicians—Money Is Not Motivation">commented</a> that Terry McBride recently spoke positively about the music industry at <a href="http://www.tedxvancouver.com/" title="TEDxVancouver" rel="external">TEDxVancouver</a> in November 2009. That video isn&#8217;t available yet, but I hope they air it soon on <a href="http://www.youtube.com/user/TEDxTalks" title="TEDxTalks YouTube Channel" rel="external">TEDxTalks</a>—I&#8217;ll keep you posted.</p>
<p class="credit photo-credit flickr-credit endnote">[homepage thumbnail photo: Flickr/<a href="http://www.flickr.com/photos/stephen_dyrgas/3358377156/" title="flickr.com/photos/stephen_dyrgas/3358377156/" rel="external">stephen_dyrgas</a>]</p>
<div id="sub-related-posts">
<h5>Related Posts</h5>
<ul class="related-posts">
<li><a href="http://virtualmusic.tv/2010/02/emotional-attachment-to-music/" title="Emotional Attachment To Music | Terry McBride speaks at TEDxVancouver in Nov. 2009">Emotional Attachment To Music</a></li>
<li><a href="http://virtualmusic.tv/2009/11/musicians-money-is-not-motivation/" title="Musicians—Money Is Not Motivation">Musicians—Money Is Not Motivation</a></li>
<li><a href="http://virtualmusic.tv/2009/11/musicians-brands-endorsements-partnerships-part-2/" title="Musicians, Brands, Endorsements, and Partnerships">Musicians, Brands, Endorsements, and Partnerships</a></li>
</ul>
</div>
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		<title>Virtual Video Revolution in The Beatles Rock Band</title>
		<link>http://virtualmusic.tv/2009/11/virtual-video-revolution-in-the-beatles-rock-band/</link>
		<comments>http://virtualmusic.tv/2009/11/virtual-video-revolution-in-the-beatles-rock-band/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 20:30:45 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[arts]]></category>
		<category><![CDATA[band]]></category>
		<category><![CDATA[comparison]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[flashback]]></category>
		<category><![CDATA[gamers]]></category>
		<category><![CDATA[generation]]></category>
		<category><![CDATA[live music]]></category>
		<category><![CDATA[music gaming]]></category>
		<category><![CDATA[players]]></category>
		<category><![CDATA[revolution]]></category>
		<category><![CDATA[Rock Band]]></category>
		<category><![CDATA[rock/pop]]></category>
		<category><![CDATA[The Beatles]]></category>
		<category><![CDATA[The Beatles Rock Band]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[videogame]]></category>
		<category><![CDATA[virtuality]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=3119</guid>
		<description><![CDATA[The Beatles rock on in 2009 and players of The Beatles Rock Band have posted YouTube videos to show it. Here you can compare a video of Revolution from the videogame with the video of Revolution performed by The Beatles in 1968.]]></description>
			<content:encoded><![CDATA[<p>The Beatles rock on in 2009 and players of <a href="http://www.thebeatlesrockband.com/" title="thebeatlesrockband.com" rel="external">The Beatles Rock Band</a> have posted <a href="http://www.youtube.com/results?search_query=The+Beatles+Rock+Band+FC" title="YouTube » Search Results » The Beatles Rock Band FC" rel="external">YouTube videos</a> to show it. Here you can compare a video of Revolution from the videogame with the video of Revolution performed by The Beatles in 1968. ♫</p>
<p class="clear youtube video"><object class="m20r" width="640" height="480"><param name="movie" value="http://www.youtube.com/v/G4rdx3GuMb8&#038;hl=en_US&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/G4rdx3GuMb8&#038;hl=en_US&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="480" wmode="transparent"></embed></object><br /><object width="640" height="480"><param name="movie" value="http://www.youtube.com/v/JFipyKSC2U8&#038;hl=en_US&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/JFipyKSC2U8&#038;hl=en_US&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="480" wmode="transparent"></embed></object></p>
<p>It looks like a new generation of Beatlemaniacs could be on the rise—wouldn&#8217;t you say? Thanks to YouTubers <a class="youtube-channel" href="http://www.youtube.com/user/kevineseri0" title="kevineseri0's Channel" rel="external">kevineseri0</a> and <a class="youtube-channel" href="http://www.youtube.com/user/ponkiejp" title="ponkiejp's Channel" rel="external">ponkiejp</a> for the videos and to <a href="http://www.flickr.com/photos/voteprime/3898076249/" title="Smiling hand peace sign by voteprime on Flickr" rel="external">voteprime</a> on Flickr for the peace sign photo displayed on the <a href="http://virtualmusic.tv" title="VirtualMusic.tv » Home" rel="home">homepage</a>. Thanks for watching—please share this post if you like it. :)</p>
<div id="sub-related-posts">
<h5>Related Posts</h5>
<ul class="related-posts">
<li><a href="http://virtualmusic.tv/2009/11/dhani-harrison-conan-obrien-rock-band-thenewno2/" title="Dhani Harrison on Conan O’Brien, Rock Band, and thenewno2">Dhani Harrison on Conan O’Brien, Rock Band, and thenewno2</a></li>
<li><a href="http://virtualmusic.tv/2009/10/rock-band-network/" title="Rock Band Network: Get Your Music In The Game">Rock Band Network: Get Your Music In The Game</a></li>
<li><a href="http://virtualmusic.tv/2009/08/spacejunky-rl-band-in-sl/" title="SpaceJunky: RL Band in SL">SpaceJunky: RL Band in SL</a></li>
</ul>
</div>
]]></content:encoded>
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		<title>Music in The Virtual Realm</title>
		<link>http://virtualmusic.tv/2009/07/music-in-the-virtual-realm/</link>
		<comments>http://virtualmusic.tv/2009/07/music-in-the-virtual-realm/#comments</comments>
		<pubDate>Fri, 03 Jul 2009 17:07:35 +0000</pubDate>
		<dc:creator>Ryan Van Etten</dc:creator>
				<category><![CDATA[Editorial]]></category>
		<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Music Flux]]></category>
		<category><![CDATA[3-D]]></category>
		<category><![CDATA[adaptation]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[endorsements]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[evolution]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[Gary Vaynerchuk]]></category>
		<category><![CDATA[imagination]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[mobility]]></category>
		<category><![CDATA[music gaming]]></category>
		<category><![CDATA[music industry]]></category>
		<category><![CDATA[MusicBiz]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[revenue]]></category>
		<category><![CDATA[social music]]></category>
		<category><![CDATA[subscription model]]></category>
		<category><![CDATA[virtuality]]></category>

		<guid isPermaLink="false">http://virtualmusic.tv/?p=10</guid>
		<description><![CDATA[We are on the brink of an online music collaboration explosion in the years to come. Eric Steuer at Wired Magazine wrote an important article, <a href="http://www.wired.com/entertainment/music/magazine/17-07/pl_music">Group Effort: Solo Musicians Band Together on Collaboration Web Sites</a>, covering 10 of today&#8217;s top virtual jam session sites. The possibilities are infinite&#8212;it&#8217;s only 2009, and virtual technology is developing at warp speed.]]></description>
			<content:encoded><![CDATA[<p>We are on the brink of an online music collaboration explosion in the years to come. Eric Steuer at Wired Magazine wrote an important article, <a href="http://www.wired.com/entertainment/music/magazine/17-07/pl_music">Group Effort: Solo Musicians Band Together on Collaboration Web Sites</a>, covering 10 of today&rsquo;s top virtual jam session sites. The possibilities are infinite&mdash;it&rsquo;s only 2009, and virtual technology is developing at warp speed.</p>
<p class="image"><img src="http://img.virtualmusic.tv/id29793_640.jpg" alt="" width="640" height="427" /></p>
<p>Gary Vaynerchuk has animatedly vlogged about <a href="http://garyvaynerchuk.com/post/78888436/the-tech-world-2008-the-hip-hop-world-1985">how the internet itself just hit puberty</a>. Online music collaboration and virtual jamming are even younger. The arena for virtual music is huge. The best music is live music, and this is what comes next:  We&rsquo;re going hear, feel, and see live music <i>live</i> in the virtual realm&mdash;a drummer in Sydney, a bassist in New York, a singer in Tokyo&mdash;connecting with their fans live through web-based applications. You&rsquo;re going to virtually <a href="http://www.youtube.com/watch?v=fvimAwIuq-Q">bump n&rsquo; grind</a> across the globe in virtual clubs with DJ&rsquo;s pumping sound to the world. There will be video chat so big, real, live, and interactive that it will be like being there. The experience, and the emotion, will be real.</p>
<p><i>Where</i> changes to <i>anywhere</i> in the virtual realm, and the technology is breeding as fast as we can imagine it. The clubs and venues of today will have to embrace the technology to survive, and they could be some of the best portals for connecting to the virtual space in a hybrid mix between the techology and the old-school dance floor. By the way, these clubs will recycle their <a href="http://www.time.com/time/specials/packages/article/0,28804,1882682_1882680_1882668,00.html">electricity from the music</a>.  It&rsquo;s only a matter of time before video chat goes 3D and beyond. Imagine how people will connect from club to club, venue to venue, and party to party in the virtual space.</p>
<p class="image"><img src="http://img.virtualmusic.tv/id42729881_640.png" width="640" height="396" alt="" /></p>
<p>The video game industry has already tapped the music vein with massive success, and they will continue to play a major role in this dynamic shift to the virtual realm. Mobility is still vital in the virtual realm, but how might its role evolve? Bringing music to the phone was one giant leap for musickind. <a href="http://www.berkleemusic.com/">Berkleemusic</a> started the <a href="http://search.twitter.com/search?q=%23bmusic">#bmusic</a> hashtag for musicbiz conversation. Their 2005 book <a href="http://www.futureofmusicbook.com/">The Future of Music</a>, published by the Berklee Press, discussed how mobility trumps quality. They were so right. But what trumps mobility? I think virtuality is the answer. Virtuality trumps mobility? Virtuality and mobility will likely breed to create new offspring. Mobility is the ability to move, or the ability to be <i>connected</i> wherever you are. In the virtual realm you can be anywhere with anyone. Virtuality is reality. Music is an experience. The quality of the experience could become greater than ever.</p>
<p><a href="http://en.wikipedia.org/wiki/Evolution#Adaptation">Evolution</a> has proven that the most valuable survival feature that any creature can have is adaptability. Those who adapt the fastest to change <i>always</i> thrive. The controversial survival novelist <a href="http://en.wikipedia.org/wiki/Ragnar_Benson">Ragnar Benson</a> advised that those who fail to embrace the latest technology are at a severe disadvantage. Music and musicians will continue to adapt to new technologies. As for the designers and developers: bring it on. Your imagination has no limit. Every technology that you can bring to life will be used. Musicians will continue the shift away from selling tangible products, and will cash in selling experiences&mdash;via licensing, sponsored shows, endorsements, subscriptions, etc. Music will be everywhere.</p>
<p>This post might sound a little far out but I think it&rsquo;s meaningful for us to think about. Thank you for taking the time to read it, and I&rsquo;d love to spark conversation below in the comment section and via twitter (I&rsquo;m <a href="http://twitter.com/ryanve">@ryanve</a>). What will the future bring? How will the ever-expanding music population contribute to our future, and future generations?</p>
<div id="sub-related-posts">
<h5>Related Posts</h5>
<ul class="related-posts">
<li><a href="http://virtualmusic.tv/2009/12/music-consumption-180-terry-mcbride-interviews/" title="Music Consumption in a 180°—Terry McBride Interviews.">Music Consumption in a 180°—Terry McBride Interviews.</a></li>
<li><a href="http://virtualmusic.tv/2009/11/musicians-money-is-not-motivation/" title="Musicians&mdash;Money Is Not Motivation">Musicians&mdash;Money Is Not Motivation</a></li>
<li><a href="http://virtualmusic.tv/2009/08/discussion-how-do-you-discover-new-music/" title="How Do You Discover New Music?">How Do You Discover New Music?</a></li>
</ul>
</div>
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